content Marketing

Author Topic: content Marketing  (Read 3749 times)

Offline josephinekTopic starter

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content Marketing
« on: 07-22-2015, 04:59:57 »
What are the Strategies to Creating a content Marketing?


Offline DevnathSekar

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content Marketing
« Reply #1 on: 07-22-2015, 06:03:05 »
Content marketing is really big SEO is all about quality content, so in simple words we can say SEO is all about quality and unique content.
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Offline brentrodriguezy

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Re: content Marketing
« Reply #2 on: 07-23-2015, 00:56:54 »
Content Marketing is one of the leading way of branding, In this method, you have to create quality content for your targeted audience. You have to use effective visuals in your content, it's the better way to attract your targeted audience. In Content marketing, you must have to share unique, effective and helpful knowledge to your audience. Always write according to your targeted audience.

Always Try to be helpful to your audience with your content. After writing effective content for your targeted audience, you have to use leading social media for the better content curation. It's worthy aspect of business development.
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Offline WebOutGateway

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Re: content Marketing
« Reply #3 on: 07-23-2015, 02:35:42 »
Just make sure to create your ORIGINAL and UNIQUE content. Make sure its informative, relevant and can help other people's concern or problems.
Goodluck! :)
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Offline RH-Calvin

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Re: content Marketing
« Reply #4 on: 07-24-2015, 00:10:22 »
Building your content with keyword optimization and with proper keyword density is the prior thing of marketing. You can do content marketing using Web 2.0 and various high quality article directories where you can promote your content to build ranking and drive traffic to your website.


Offline Sunainapaul11

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Re: content Marketing
« Reply #5 on: 08-04-2015, 05:30:29 »
Content is the king of SEO. A content of high quality helps to attract the people by providing the info regarding the topic they are searching internet. A good and attractive content is all about generating huge traffic towards a website. It is the whole and soul of any website that helps to attract a genuine number of visitors towards it without letting them to go anywhere else.

Offline JohnVilson

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Re: content Marketing
« Reply #6 on: 08-04-2015, 07:20:16 »
Content Marketing is one of the best SEO strategy in today's SEO World. As we all know "Content is King" and Google also gives first priority to quality and unique content.

Offline designdigitaldxb

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Re: content Marketing
« Reply #7 on: 08-04-2015, 12:39:33 »
No doubt content is king in SEO the reason why it is highly recommended to use original unique content. Make a list of your keywords and write informative and engaging contents on those keywords and share them in social media this way your content will get shared and you will get new leads

Offline dexterousweb

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Re: content Marketing
« Reply #8 on: 08-08-2015, 02:48:26 »
A content marketing strategy involves knowing what your target audience is, initiating a plan, creating original and valuable content for that audience, and then taking the most effective steps to ensure this audience is made aware of your content.


Offline Leonidaspap

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Re: content Marketing
« Reply #9 on: 08-08-2015, 03:06:51 »
1. Determine Objectives for Content Marketing
Why are you doing this at all? What is content going to do for your organization? Create awareness? Generate leads? Improve loyalty and retention?

Remember: the goal isn’t to be good at content marketing. the goal is to be good at business because of content marketing.

2. What’s Your One Thing?
What will you create in your content marketing program that sets you apart? There is an enormous glut of content (and more on the way). Will you be disproportionately useful? Will you create Youtility (I say YES!). Will you be disproportionately motivational, inspirational, or otherwise? What is the heart and soul of your content program?

3. Measure Your Content Marketing
Your objectives dictate your metrics. If you’re trying to generate awareness, measure that. Use the 4 categories of content marketing metrics to create a measurement framework that matters.

4. Define Your Audiences
Your objectives also dictate your audiences. Use personas to model the audiences for your content marketing. Understand them like you understand your family.

Remember: you are not your audience

5. Research Audience Needs
What do your audiences need to know from you? Use search and social media, plus conversations with customers and your internal personnel (sales and customer service, especially) to better understand the information and persuasive requirements of your customers. Then, organize those needs by persona and funnel stage to create a map of necessary content.

Remember: don’t settle for data, get real insights (this requires customer conversations, not just spreadsheet mining)

6. Create a Content Execution Plan
Use personas and customer conversations to determine optimal content modalities. Where and how do your audiences consume information? Understand that, depending upon the funnel stage, customers will need different types of content. Build a plan that shows what content you’ll create daily, weekly, monthly, and quarterly (free content calendar tool)

Remember: always define calls-to-action. What do you want your content consumers to do NEXT?

7. Create a Content Amplification Plan
The reality is that just creating content isn’t enough. In many cases, you need to amplify it. You need to market your marketing. This is where social media can help a great deal. Also recognize the many places (and many people: customers, employees, influencers) that can help you amplify your content marketing. (bonus: presentation on the difference between influencers and advocates).

At the end, "evaluate" and start the process from the begin with more information and more targeted.
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