Domain Extension & SEO Impacts

[venkatweetz]

I'm planning to register a domain extension for educational start up. But our brand name is not available with popular extension such as (.com, .org).
And most of the startups are using .co & .io extension for their business.

As per my understanding .CO stands for Colombia & .IO stands for British Indian Ocean Territory. If i register my website with any one of this & targeting people who living in Australia, Can i rank the website for local keywords?

Please advice.

[mvminfotech]

domain extension has a slight impact on your rankings. Features like domain-level keyword and domain extension have a low correlation to search rankings, but they still have.

[KyraKakkar]

Domain extension does not have a major impact on search engine rankings.

[organictextiles]

Hi

domain extension has a slight impact on your rankings. Features like domain-level keyword and domain extension have a low correlation to search rankings, but they still have.

[hariandro]

I'm planning to register a domain extension for educational start up. But our brand name is not available with popular extension such as (.com, .org).
And most of the startups are using .co & .io extension for their business.

As per my understanding .CO stands for Colombia & .IO stands for British Indian Ocean Territory. If i register my website with any one of this & targeting people who living in Australia, Can i rank the website for local keywords?

Please advice.

The best choice for your education related website choose .edu domain extension.

[brandmedia]

Google uses several factors in determining what is local.

The IP of the server where your website is hosted being one, the % of backlinks coming from a location is another very important factor.

I don't think the domain name on its own is that significant but it certainly is a signal to Google e.g co.uk and if for example, the site content was about plumbing makes me think that Google would more likely display a site like that to UK visitors as otherwise what use is the product if it can't be delivered outside of the local area etc.
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[marrysmith101]

Best and most widely used domain extension is .com, it is one of the best extension, a domain name in .com extension is easy to memorize, and it will help you rank well in search engines. Because it is most commonly used and is very simple and easy to memorize and gives credibility to your web name.