Explain how does Ad rank impact Cost-Per-Click

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Offline ZinavocoukTopic starter

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Explain how does Ad rank impact Cost-Per-Click
« on: 08-07-2015, 04:17:22 »
Ad rank plays a huge role in defining the actual cost-per-click that your opponents pay, when someone clicks on their ads.  Your CPC can be calculated by following way

Your Price = The ad rank of the person below you/ your quality score + $0.01


 

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