Here is another tricky question i have (I am afraid that my mind, starts playing a lot of tricks on me).
We all agree, how important is to acquire a strong domain name, both in common sense and seo terms, too.
Let's say that the primary keyword that you are planning to focus on, is taken, as well as almost all of its "combinations".
What can you do next, and how.
So, this is what I am thinking of.
Imagine that you have a long tail keyword that comprises of 3 elements. So your keyword (in strict order - cannot change order), looks something like:
Keyword (element1 element2 element3)
Example: Express diet programs (element1= Express, element2= diet, element3= programs).
Now, let us say that you already have a webpage that looks like: www.brandname.com, that ranks bottom-low in SERPs.
The big question is:
if you build a new domain name without throwing away the existing one, embedding your primary keyword and making a plan of forever redirecting from the already existing domain name, to the new one, what would the best syntax be, for the new domain name?
1. www.keyword-brandname.com -> www.element1element2element3-brandname.com
This way, you get to keep your brand name and build the foundations of a well optimized webpage.
Finally, in SEO terms, does that seem like a good move, or not?
And what should you do best, not to throw away all the work that has been done this far, with the existing domain name?
Instead, should you make a subdomain your homepage's url, that could look like (syntax issue included):
Well, i think the latter, is just like the 301 redirect issue, that worths nothing, in SEO terms, except if there is something else that can be done, concerning the use of a subdomain as main homepage, where you can place your primary key in.
Well, i am really looking forward for your insights.
Thank you all in advance.