Keyword use in Title

Started by Seofinder, 04-22-2010, 13:03:10

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SeofinderTopic starter

Does it make any difference in terms of SEO by changing the position of the keyword on the title? Such as using it at the beginning (the first word) or at the last?

This is an example:
Our target SEO keyword is: Yarn

Which title should be better?

1- Yarn Paradise
2- Your Brand Yarn
3- Yarn Center | Your Brand's Yarn

OR all these don't make any difference?
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Nicpoint45

Is that your actual keyword? Looks like there is not very many people searching for "Yarn Center" - Instead of using center why not use a a two-word yarn keyword which is searched for often? 'Clearance Yarn' or 'Yarn Clearance' for example.

You have the right idea though. Putting the keyword first and the company after the pipe is standard format: Kw1, KW2 | Company/Website Name
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Andrew11

I think it is important to have your relevant keywords spread out but not spammed.  Maybe once in title and around ocne per paragraph is a good rule for SEO, at least this has helped me the most.
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mangoface

I always look at everything from the perspective of the user.

a) which is most readable
b) which gives the right level of information regarding the page
c) I also try to match up the <Title> text with the main <h1><h2> titles, but not exactly

Btw separating a title with - _ and changing the case of the fonts can sometimes also make a difference. I've experimentedd with this and it does change the likability of the keywords on the search engines.
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bigzee

#4
Key here once again is not to over do it. Do too many keywords and you're gonna get hurt.  Keep it direct and simple and most importantly make it look natural.

P.S I agree case sensitivity does affect the results. I would personally suggest not to over do it with too many UPPERCASE words.
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truffleshuffle

Your question isn't really that clear. You say your keyword is yarn and yet you're giving examples of different phrases. I would target specific phrases and only have those in the title. If you want to target "Yarn" then simply have "Yarn" as the title. If you want to target "Blue Yarn" then have the title as "Blue Yarn".

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Sevam

You can use such separator, but, I think it would be better like this:
Trinity Touch Pvt. Ltd. - Simply Solutions.

And you need of course more text on the main page (not obligatory).
Try to get more visitors. high pr is not the most important thing in the world [if you are not selling links :)].

tradedemon

Use the exact keyword you're trying to optomise and separators are fine, they make the title look more natural and readable.

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ak47

Yes it does make a difference I've split tested it on many occaissions, the problem is that you have to experiment to see which one works best for your set of keywords. To this day there's no one technique or recommendation!

So in short, yes it will effect it but no we don't know how it works. One tip though is to always use Uppercaps for your main keyword!
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Marth22

Using your keyword in your article title is recommended, search engines will pay attention it's one of the biggest parts of your web page they look for when rating sites to keywords
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