Using Domain Name For Capturing Keyword- Right or Wrong?

Author Topic: Using Domain Name For Capturing Keyword- Right or Wrong?  (Read 1703 times)

Offline apexisTopic starter

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Using Domain Name For Capturing Keyword- Right or Wrong?
I have seen there are several career blogs which are having domain names matching the names of important examinations, recruitment agencies etc. Most of them are pretty successful by using this strategy.
Besides this I have also seen several blogs using the names of famous movie stars as domain names.
The most important thing about this type of strategy is that these blogs/ websites are pretty successful and rank high for some very popular key words despite of rare updates and thin content quality.
I want to know if this strategy can help in long term. I also want to know if there is severe penalty by Google for using domain name for high rank in search engine.


Offline tanuja19

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Re: Using Domain Name For Capturing Keyword- Right or Wrong?
« Reply #1 on: 06-24-2012, 11:14:05 »
It is neither wrong nor more helpful in ranking the keyword used in domain but there are few advantages of this.
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