Which is more important- Building backlinks to a website or building great conte

[Zinavocouk]

Both are important. Building great content is necessary as it is your first step towards ranking ;and building backlinks helps to build authority to your website and is an important metric for ranking well. Hence both should go parallel and both are equally important.

[Shikha Singh]

Both are very important if you want to build links yet you have to write tiny content for links. Without quality content you can not build a quality links.

[RH-Calvin]

Both backlink building and content creation are important for your website. They both help to optimize keywords and rank them higher in search engines. They are also helpful to drive good traffic to your website.