Google Has Launched Cross Device Retargeting For Marketers

[Brainpulse]

Google has finally introduced cross-device targeting feature for marketers. Using the feature, marketeers can now target users across devices. Please read details here : http://www.brainpulse.com/articles/ppc-management/google-launched-cross-device-retargeting.php

[Yuga]

"We're introducing cross-device remarketing for Google Display Network and DoubleClick Bid Manager to help you reach the same user across devices, apps, and sites. You can now tell a single story to your audience and decide how frequently they see your ad across devices,"