SEO and ROI

Author Topic: SEO and ROI  (Read 2622 times)

Offline damponting44

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Re: SEO and ROI
« Reply #10 on: 09-12-2017, 01:43:19 »
Return on Investment (ROI) is what every client wants from a search marketing agency. It’s an easy thing to calculate if you’re doing Pay-Per-Click (PPC) advertising. If your revenue is higher than your spend, PPC management fees and cost of goods, then your client is getting a return on their investment. Although it’s simple to figure out ROI for PPC, the same cannot be said for search engine optimization (SEO).