PPC and PPI

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Offline shriti1234

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Re: PPC and PPI
« Reply #10 on: 02-17-2021, 02:37:06 »
PPC (Pay- Per-Click) means that each time when your ads are clicked a predetermined amount will be deducted from your account.

PPI (Pay-Per-Impression) means you pay each time if your advert is displayed to users, they don’t need to click on your advert and go through to your website.
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Offline jpwebagency

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Re: PPC and PPI
« Reply #11 on: 02-19-2021, 23:33:27 »
Quote from: nancyisabell on 07-22-2014, 04:38:45
What is difference between PPC & PPI?

PPC (Pay- Per-Click) means that each time when your ads are clicked a predetermined amount will be deducted from your account. PPI (Pay-Per-Impression) means you pay each time if your ad is displayed to users, they don't need to click on your ad and go through to your website
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