Why i can't rank specific keywords ?

[makoo]

Hello everyone,

Why i can't able to rank specific keywords for my website ?

[ShreeVaghani]

Hey, it's a good question, although the longer you work in search marketing, the more obvious the answer becomes.

It's difficult for new websites to rank for popular, high-volume keywords for two primary reasons:
1. Don’t have much site authority yet
2. The competition for “popular keywords” is that much stiffer.

If you have a new website and you want to rank for a popular keyword, you’ll have to prove your site’s worth to Google first. Here are some tips for getting there:
1. Target Long-Tail Keywords First
2. Develop Real Content
3. Practice safe, honest link building
4. Try Pay Per Click