What are the top 5 off-page techniques to rank higher on Google?

Started by Roy Milson, 09-27-2016, 07:44:08

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Roy MilsonTopic starter

What are the top 5 off-page techniques to rank higher on Google?


c-gun21000

There are a lot of techniques to rank higher, but some of the most popular are through
- social media, getting likes, shares, reviews can affect ranking big time,
- getting quality backlinks from guest blogging,
- submit infographic,
- link in google+ profile description, creating Google My Business page and submiting to Google map
- if you have photos or videos on site you can share them to promote your website (Flickir, Picasa, YouTube, Vimeo, etc.)
SEO services PopArt Studio SEO company
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onehalf

Here are 25 off-page techniques that can help improve your website's ranking on Google:
1. Build quality backlinks from authoritative websites in your industry.
2. Guest posting on relevant and high-quality blogs.
3. Social bookmarking on reputable platforms.
4. Engage in influencer outreach to gain exposure and backlinks.
5. Participate in industry forums and online communities.
6. Create and share engaging infographics.
7. Utilize social media to promote your content and attract followers.
8. Submit your website to high-quality web directories.
9. Collaborate with other websites or businesses for cross-promotion.
10. Write press releases and submit them to relevant news outlets.
11. Conduct interviews with industry experts and feature them on your website.
12. Participate in Q&A sites like Quora and provide valuable answers.
13. Share your content on document sharing platforms.
14. Engage in broken link building by finding broken links and suggesting alternatives.
15. Contribute to relevant online magazines or publications.
16. Monitor and manage your online reputation through online reviews and feedback.
17. Create and distribute high-quality videos on platforms like YouTube.
18. Utilize local listing services to improve visibility for local searches.
19. Participate in industry-specific awards and competitions.
20. Host webinars or live events to share knowledge and attract attention.
21. Syndicate your content on RSS feed directories.
22. Create and optimize your business profiles on Google My Business and other similar platforms.
23. Encourage social sharing of your content through social sharing buttons.
24. Engage in influencer marketing by collaborating with industry influencers.
25. Monitor and analyze your website's backlink profile and make adjustments as needed.


Off-page SEO techniques:

1. Building online reputation on popular social media sites.
2. Blogging
3. Blog commenting and blog guest posting
4. Forum participation
5. Q & A participation

Johnmooree

Blog posting is one of the best ways to promote your website online. By writing a blog for your website, you give a reason to visitors to keep returning to your site and keep them updated with your latest posts. It also helps search engines to crawl your site more frequently, as they have to update your latest blog post entries, which ultimately helps you rank higher in search engine results pages.

Discussion sites: If you target a particular keyword in a state then you can use more and more discussion sites with a niche category with your services, the main thing to consider in these sites is that you have to provide proper information about services or keyword not only to promote your site, but for creating an interest of people towards your answer and you can give a link with proper keyword which will bring a good traffic on your keyword.
Forum posting is an excellent way of targeting keyword in a niche category.

Business listing is also great. With Business listing, you can target particular Country as well as city, state and also niche category with your website services and website link along with website keyword, which helps you to get traffic on keyword from different state, whichever state you want. Listing your website locally, so that search engines can easily view your website and fetch the content, will be much better.

Social Networking Sites : Social Networking is bigger than ever these days! Sometimes known as "Online Reputation Management", getting involved with social media sites is the fundamental step with which you begin to advertise, market and build your online reputation within your niche.
You need to sign up to the most popular social networking sites, such as; Facebook, LinkedIn, Twitter, Google+, etc., and create a profile of your own. This allows you to extend your online network of contacts to connect and interact with your friends, share things with each other and most importantly promote your website/blog and help build your online reputation.
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alex.thomson

Top 5 off-page SEO techniques to rank your website higher in Google are :
* Article Submission
* Directory Submission
* Web 2.0
* QnA
* Blog Posting


pablohunt2812

The best five on page techniques are :-
Guest posting
Web 2.0 articles/blog submission
Social media marketing
Infographics
Press release

yoginetindia

I think its

guest Blogging
PR submission
Forum posting
Social Book marking.
Article submission
Directory Submission

SEO India [nofollow] | Frame [nofollow] | PCB China [nofollow] | Ups [nofollow]
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pablohunt2812

Off Page Technique #1: Guest Posting

Guest blogging is ranked number one on this list because it's such a versatile strategy. It gets you very high quality backlinks, but it also increases your site's exposure and authority to a wider audience.

As a bonus, guest posts can also drive referral traffic to your own articles or landing pages, which means they can be a lead generation source in addition to these other great outcomes.

The downside to guest posting is that it can be time consuming.

Brian Dean of Backlinko offers five detailed steps in his Definitive Guide to Guest Blogging, most of which have sub-steps involved:

Find Guest Post Targets. This first step include eight different ways that you can identify places you might want to offer yourself to as a guest author.
Research Your Targets. Four more steps within this one to help you determine which potential targets are a good fit for you and your goals.
The Pitch. Brian offers a very nice template for outreach, which I recommend checking out and using. As the editor of MarketerGizmo, I get a lot of very, very bad emails from people asking to write for us. If your email is poorly constructed, a busy editor is not going to assume that your article will be better.
The Post. It's sad but true, but we can't provide a top-notch 3,000 word masterpiece for every single site in the world. You've got to pick your backlink battles and prioritize your work.
Follow Up. No posting and running; you've got to be a good digital citizen and engage with your content's host and audience.
As you can see, guest posting doesn't provide all those great SEO bonuses without demanding a corresponding level of effort.

Off Page Technique #2: Broken Link Building

This is kind of like guest posting's little brother. You get similar outcomes in terms of SEO benefit because you're working to create backlinks on relevant, authoritative sites, but you're usually not creating something from scratch to earn each new link.

The idea behind this off page SEO technique is that there are broken links littering the internet, and you're going to be the good Samaritan who offers to help fix them.

All you ask in exchange is that those broken links be replaced with a link to some of your content. Seems fair, right?

But, like its big brother guest posting, this technique requires you to invest time to get the SEO payoff. The steps are also similar:

Identify Relevant Sites with Broken Links. Neil Patel's Step by Step Guide to Modern Broken Link Building offers many great tools to help with this complicated process.
Find Your Content that Fits the Broken Links. You may be able to use existing content for some broken links, but in other cases you'll have to make something from scratch.
Reach Out With Your Correction Offer. Again, use Neil's email template to contact webmasters or editors. Bad emails will make your earlier efforts useless because no one will take you seriously.
Track Your Results. Not everyone will let you know they've used your link, so you want to keep track of which sites take you up on your offer and which ones don't. You'll also need to keep an eye on ROI to make sure this technique is paying off.
I recommend this off page SEO technique if you've got an existing stock of great content you can offer links to, or you're a highly prolific content team that can create useful resources on the fly. Otherwise, you'll need to plan pretty far in advance to create the resources needed to offer replacements for broken links and this strategy becomes harder to execute effectively.

Off Page Technique #3: Unique Research Results

A single piece of original research produced by the Content Marketing Institute has produced over 6,200 backlinks in just over six months. Wouldn't it be great if you could earn that kind of coverage?

Well, you can. All you need is a survey and some people to take it.

Ok, it's a little bit more complicated than that, but compared to the previous two off page SEO techniques, the payoff time can be shorter and the project easier to complete.

The six steps that our survey team has outlined are:

Determine Survey's Goals and Audience. You want to make sure your results are interesting to the people you're hoping to reach, so pick a goal and audience before you write a single question.
Find People to Take Your Survey. Whether it's through email, social media, or a paid panel, get a group of respondents together to answer your questions.
Design the Survey. Be considerate of your audience's time and balance their needs with your desire to collect data.
Distribute and Monitor Results. Keep an eye on your responses in real time. You don't want to collect a ton of data only to realize some questions weren't set up correctly.
Create Unique Content. The authority PDF is the ultimate piece of research content, but you can easily produce infographics, slide shares, and guest posts (see technique #1) with your results.
Amplify the Reach. As with all content marketing, you should be prepared to spend as much time and money on distribution and amplification as you do on the content itself.
Off Page Technique #4: Infographics

As with unique research, infographics represent the intersection between visual interest, helpful information, and novelty that makes them prime link targets.

Unbounce reported that the volume of searches related to infographics went up 800% in just two years, and they will continue to be a hugely successful content type as visual social media like Instagram and Pinterest explode.

The problem with infographics is that it's very easy to get them wrong.

Many marketers have design skills that they can tap into the make infographics on their own, but others will want to consider outsourcing this type of content production. You definitely don't want to invest time and resources into visual content that nobody links to. Ever.

Off Page Technique #5: On Page Optimization

It may seem a little bit like cheating to include on page optimization in a list of off page SEO techniques, but the harsh reality is that if your site isn't user-friendly and mobile-optimized, all the back links in the world won't save you from SEO destruction.

By some estimates, as much as 30% of your on page "score" comes from usability factors, such as the design and quality of your page as measured by user engagement.

Give your back links the best chance of having an impact by creating a nice, friendly site for them to link to.


shabdli

Off-Page Techniques:

1. Article Submission (best way to generate backlinks.)
2. Blogging Commenting (Blogging is one of the most ideal approaches to promote your site online! )
3. Social Bookmarking (on Do-follow Bookmarking Sites)
4. Social Networking Platform
5. Directory Submission. (having high DA of submission sites).
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SerenMckay

As we all know that most of the previous off-site seo techniques are outdated and not in use and know as SPAM. Google is getting more smarter as the time goes. As per my experience, below are the top 5 off-site seo activities:

1. Content marketing

2. Web 2.0 Submission

3. Forum posting

4. Guest posting

5. Business Social Media