How to promote our website on Google search engine?

Started by Novel Web Solution, 04-17-2017, 06:55:34

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sinelogixweb

To promote your website on google search engine:

-- Do off-page activities like guest posting,Article Submission,Search engine Submission,Social Bookmarking
-- Add your URL – Submit your website for inclusion in Google's index.
-- App crawling – Get your app indexed by Google.
-- Search Console – Submit a Sitemap of your website to Google.
-- Structured data – Label your structured content to help users find pages relevant to their search.


airventsindia

Link building is important because it is still a major factor in how Google ranks websites.

There are a number of link building strategies used to get external websites to link to yours:
Content Creation & Promotion - Create compelling content that people will want to reference and link to, and tell people about it.
Submissions - Submit your news to press releases, submit your site to directories, etc.
Reviews & Mentions - Put your product, service, or site in front of influential bloggers.
Links from Linkbuilding Service - Use paid sevices that build links for you (e.g. LinkLifting.com).
On-site optimization - optimize toward the end user.  Never forget who you're trying to attract to your site. An engine's  algorithm isn't going to convert, a human being will. Never lose sight  of this.
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sarahmaxwell789

For any website to rank high on Google there are 2 metrics namely 1. on-page optimization and 2. off-page optimization.
make your website perfect by following on on-page optimization techniques and then focus on off-page optimization like, Social book marking, Social media sharing, directory submission, and get some quality backlinks from high authority sites of your niche.

deekumar0203

The first and foremost thing that you need to focus is on SEO , where your website shows up during a search on any of the search engines is integral to the amount of traffic that is diverted towards it. You need to create content that is SEO friendly and is extremely catchy, it must have substance and should be appealing at the same time. Good backlinks from popular site is very important as that can divert a lot of traffic towards your site. You can run PPC ads that would bring your business into the focus of the target audience and would help you generate more leads. Also make complete use of the powerful platform that is social media, showcase your products on Facebook, Twitter and Googe+ and interact with your audience. Once you form a good connection with your costumers they are bound to favor your services over any other brand.


samuelroy

You can promote your website with the help of On-Page and Off-Page SEO techniques and SMM. These are the best way to promote your website.

David910

Off-page SEO will help make your website popular on the internet, so you can get more visibility. With the on-page techniques we can get visibility in search engine.

On-Page SEO : It refers to all the things that we do within our website such as title, description, content, image, keyword, internal linking, etc.

RH-Calvin

There are several ways to promote your website on Google search engine. Here are a few strategies you can consider:

1. Keyword optimization: Research and identify relevant keywords for your website, and integrate them strategically into your website's content, titles, and meta tags.

2. Quality content: Develop informative and engaging content that adds value to your target audience. Regularly update your website with fresh content to improve search engine visibility.

3. Backlink building: Acquire high-quality backlinks from reputable websites in your industry. This can be done through guest blogging, social media promotion, or reaching out to relevant websites for collaboration opportunities.

4. On-page optimization: Optimize your website's structure, navigation, and loading speed to enhance user experience and make it easier for search engines to crawl and index your pages.

5. Mobile optimization: Ensure your website is responsive and mobile-friendly, as Google prioritizes mobile-friendly websites in search results.

6. Google My Business: Claim and optimize your Google My Business listing to improve local visibility and appear in local search results.

7. Social media promotion: Share your website's content on various social media platforms to drive traffic and increase brand visibility.

8. Pay-per-click advertising (PPC): Consider running targeted PPC campaigns using Google Ads to drive immediate traffic to your website.

9. Local SEO: If you have a physical location, optimize your website for local search by including location-specific keywords, adding your address and contact information to each page, and obtaining online reviews.

10. Schema markup: Implement schema markup on your website to provide search engines with more detailed information about your content, which can improve your visibility in search results.

11. User experience optimization: Improve the overall user experience of your website by ensuring fast page load times, intuitive navigation, easy-to-read content, and mobile responsiveness. This can positively impact your search rankings.

12. Social signals: Build an active presence on social media platforms and encourage engagement with your audience. Shares, likes, and comments can generate social signals that indicate to search engines that your website is valuable and authoritative.

13. Online directories and listings: Submit your website to relevant online directories and listings such as Yelp, Yellow Pages, and industry-specific directories. This can help improve your online visibility and increase backlinks to your website.

14. Guest blogging and influencer partnerships: Collaborate with reputable websites and influencers in your industry. Contributing guest articles on other websites or partnering with influential individuals can expose your website to a wider audience and generate valuable backlinks.

15. Monitor and analyze: Utilize tools like Google Analytics and Google Search Console to monitor your website's performance, track keyword rankings, and identify areas for improvement. Regularly analyze the data to make informed decisions on optimizing your website further.

16. Create and optimize your Google My Business profile: Provide accurate and up-to-date information about your business, including your address, phone number, website URL, and business hours. Encourage customers to leave reviews on your profile to boost your local search visibility.

17. Utilize structured data markup: Implement structured data on your website to provide search engines with additional context about your content. This can help enhance the appearance of your website in search results with rich snippets, such as star ratings, prices, and more.

18. Use internal linking: Link relevant pages within your website to make it easier for users and search engines to navigate and discover related content. This can also help search engines understand the structure and hierarchy of your website.

19. Optimize for featured snippets: Aim to provide concise and informative answers to commonly asked questions in your industry. This increases the chances of your content appearing as a featured snippet or position zero in search results, which can drive more traffic to your website.

20. Leverage video content: Create engaging and informative videos related to your industry or niche. Optimize them for search by including relevant keywords in the titles, descriptions, and tags. You can then promote these videos on YouTube, which is owned by Google and often ranks well in search results.

21. Build quality relationships: Connect with influencers, bloggers, journalists, and other website owners in your industry. By building genuine relationships and offering valuable content or collaboration opportunities, you may receive backlinks and mentions that can improve your search engine rankings.

22. Monitor and respond to reviews: Keep an eye on customer reviews across various platforms. Respond promptly and professionally, whether the reviews are positive or negative. This shows potential customers and search engines that you value feedback and take customer satisfaction seriously.

23. Optimize for voice search: With the rise of voice-enabled devices, optimizing your website for voice search can help you capture relevant traffic. Try to understand the conversational nature of voice queries and incorporate natural language and long-tail keywords in your content.

24. Utilize social bookmarking sites: Submit your website and its content to popular social bookmarking sites like Reddit, StumbleUpon, and Digg. This can help increase visibility and drive traffic back to your site.

25. Leverage online forums and communities: Participate in relevant online forums and communities where your target audience hangs out. Provide valuable insights, answer questions, and share your expertise. Ensure your website link is included in your profile or within relevant discussions, but be mindful of forum rules regarding self-promotion.

26. Utilize email marketing: Build an email list of interested users and regularly send them valuable content, updates, and promotions. Include links that direct recipients back to your website, driving traffic and potentially improving search engine rankings.

27. Use social media advertising: Consider running targeted advertising campaigns on social media platforms like Facebook, Instagram, and LinkedIn. This can help increase brand awareness, drive traffic to your website, and potentially lead to better search engine rankings.

28. Monitor and optimize for site speed: Site speed is an important factor in both user experience and search engine rankings. Use tools like Google PageSpeed Insights or GTmetrix to identify areas where your website can be optimized for faster loading times.

29. Conduct competitor analysis: Analyze your competitors' websites, content, backlinks, and strategies to gain insights into what works well within your industry. Identify opportunities where you can differentiate and improve upon their approaches.

30. Stay up to date with Google's guidelines: Familiarize yourself with Google's Webmaster Guidelines and best practices for SEO. Adhering to these guidelines can help your website avoid penalties and maintain a strong presence on Google search engine.

31. Optimize for local search: If you have a local business, optimize your website for local SEO by including location-specific keywords, creating location-based content, and getting listed on local directories like Google Maps and Yelp.

32. Utilize online advertising: Consider running paid search campaigns using Google Ads to appear in the sponsored listings at the top of Google search results. This can provide immediate visibility and drive targeted traffic to your website.

33. Create and optimize landing pages: Develop specific landing pages tailored to different products, services, or campaigns. Optimize these pages for relevant keywords and ensure a clear call-to-action to encourage visitors to take action.

34. Monitor and address technical SEO issues: Regularly check for technical SEO issues like broken links, crawl errors, duplicate content, and slow page speed. Fixing these issues can improve your website's performance and visibility in search results.

35. Engage with your audience: Respond to comments, questions, and feedback on your website and social media platforms. Engaging with your audience not only improves user experience but also signals to search engines that your website is active and valuable.

36. Utilize social proof: Showcase positive reviews, testimonials, and case studies on your website. Social proof can increase credibility and trustworthiness, potentially leading to higher search engine rankings.

37. Attend industry events and conferences: Participate in relevant industry events and conferences to network with peers, share knowledge, and build connections. This can help increase your website's visibility and attract potential partners or customers.

38. Implement a robust link-building strategy: Focus on acquiring high-quality backlinks from authoritative websites in your industry. Guest blogging, creating shareable content, and reaching out to influencers or bloggers for collaborations can help generate valuable links.

39. Optimize for mobile-first indexing: With Google's mobile-first indexing, ensure your website is mobile-friendly, responsive, and provides an optimal user experience on all devices.

40. Track and analyze your website's performance: Use tools like Google Analytics to monitor traffic, user behavior, conversions, and other key metrics. Analyzing data can provide insights for further optimization and identify areas of improvement.

41. Create shareable content: Develop high-quality, engaging, and shareable content that resonates with your target audience. This can include blog posts, infographics, videos, podcasts, and more. Encourage social sharing and backlinking to increase your website's visibility.

42. Optimize for featured snippets: Featured snippets are the concise answers that appear at the top of search results. Structure your content in a way that provides clear and concise answers to commonly asked questions, increasing the chances of your website being featured.

43. Participate in industry-related communities: Engage in online communities such as forums, discussion boards, and relevant social media groups. Share valuable insights, answer questions, and provide helpful information while including your website link when appropriate.

44. Utilize influencer marketing: Collaborate with influencers or industry experts who have a significant following. They can help promote your website through their platforms, driving traffic and potentially improving your search engine rankings.

45. Leverage the power of email newsletters: Develop a compelling email newsletter that provides valuable content to your subscribers. Include links back to your website, encouraging recipients to visit and engage with your content.

46. Explore guest posting opportunities: Seek opportunities to write guest posts for respected websites and blogs within your industry. By contributing valuable content and including a link back to your website, you can enhance your website's authority and reach.

47. Leverage social media communities: Build a strong presence on social media platforms relevant to your target audience. Engage with users, share your content, and actively participate in conversations. This can drive traffic to your website and improve search engine rankings.

48. Implement structured data markup: Implement schema markup on your website to help search engines understand your content better. This can improve the visibility and appearance of your website in search results.

49. Continually monitor and optimize your SEO efforts: Regularly review your website's performance, track keyword rankings, and analyze user behavior. Make necessary adjustments, such as updating content, optimizing metadata, and improving site structure to continually improve your SEO.

50. Stay up to date with SEO trends: Follow industry blogs, attend webinars, and invest time in learning about the latest SEO trends and best practices. Being knowledgeable about current developments will enable you to adapt your strategies accordingly.


Raj Sharma

    You can promote your website by various Digital Marketing Techniques such as
    SEM, SEO, PPC, SMO, Email Marketing etc.

    But, I would like to suggest SEO (Search Engine Optimization) that basically divided in two parts, On-page SEO and Off-page SEO. The major thing need to be take care in On-page optimization is content, your content should be unique and informative. Other things we can do in On page are:

    • Meta Tag Optimization
    • Canonicalization
    • Sitemap creation and submission
    • Robots.txt file submission

    And In Off-page Optimization you have to create quality backlinks by using Off-Page activities example:
    1.Blog Commenting
    2.Blog Posting
    3.Directory Submission
    4.Social Bookmarking
    5.Review Posting

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RosaJBrassell

The way to promote your site:
Have all your friends/relatives/acquaintances visit the site on a regular basis
Promote your site (I list my Blogs in part of my email signature for every email I send out!)
Link to other similar sites and ask them to reciprocate it will help draw traffic
If you have a site that sells products, etc. advertise your site