Alt Text Keyword Stuffing?

Started by Hando15, 07-30-2020, 22:24:16

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Hando15Topic starter

I'm confused if the following situation qualifies as "Alt Text Keyword Stuffing."

I have an article on the benefits of valerian tea.

One of the benefits is that valerian tea promotes sleep.

So I include a picture of a woman sleeping.

Now I have a couple of options for <img> alt text:

1) alt="Woman sleeping soundly"

2) alt="Woman sleeping soundly after drinking valerian tea"

Nowhere in the pic is there tea --- it is just a pic of a woman sleeping.

Which option would be better for my blog post and would option #2 be considered keyword stuffing?
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RuskinF

#1
Option #1, "alt='Woman sleeping soundly'", would be the better choice for your blog post in terms of alt text. Alt text should provide a concise and accurate description of the image content. Since the picture does not depict valerian tea, it would be misleading to include "after drinking valerian tea" in the alt text. Option #2 could potentially be seen as keyword stuffing because it includes the specific keyword ("valerian tea") that is not directly related to the image. It's generally recommended to use alt text primarily for describing the image itself, rather than inserting unrelated keywords.

Alt text, or alternative text, is primarily used to describe images on a webpage for users who may have visual impairments or have images disabled. It helps provide context and understanding of what the image represents. The purpose of alt text is to be descriptive, concise, and accurate, conveying the essential information about the image.

In the situation you described, since the picture does not depict valerian tea, it would be misleading to include "after drinking valerian tea" in the alt text. Alt text should focus on describing the content of the image itself, which in this case is a woman sleeping soundly. Including unrelated keywords, such as "valerian tea," could be seen as keyword stuffing, especially when they have no direct connection to the image.

Keyword stuffing refers to the practice of excessively using keywords in a piece of content with the intention of manipulating search engine rankings. It is generally considered a black hat SEO technique and can result in penalties from search engines.

In the context of alt text, keyword stuffing would involve including excessive or irrelevant keywords that do not accurately describe the image. Alt text should focus on providing a concise and accurate description of the image content for visually impaired users and search engines.

In your scenario, option #2, "alt='Woman sleeping soundly after drinking valerian tea'," could potentially be seen as keyword stuffing. This is because it includes the unrelated keyword "valerian tea" which does not accurately describe the image content. It is generally recommended to avoid including unrelated keywords in alt text.

Option #1, "alt='Woman sleeping soundly'", provides a clear and accurate description of the image without introducing any unrelated keywords. This would be the better choice for your blog post.


JustinC

You are right about both the things.
Google advises you to describe the image in the Alt text.
So just describe the image using the 1st option.

The 2nd option would be like keyword stuffing.
I would not advise you to do that.
Though I cannot tell what would you face if you use the 2nd option.

Try both and tell us the results. We will be waiting for your conclusion.
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brill_mindz

Keyword stuffing is when someone tries to control their position in the search results by concentrating on relevant keywords. Search engines can tell when keywords are unusually distributed throughout the text or in a website's meta tags. If the same keywords follow one another too carefully, the search engine will decline the website and it will then appear lower down in search results.

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Hando15Topic starter

Quote from: JustinC on 08-01-2020, 04:37:43
You are right about both the things.
Google advises you to describe the image in the Alt text.
So just describe the image using the 1st option.

The 2nd option would be like keyword stuffing.
I would not advise you to do that.
Though I cannot tell what would you face if you use the 2nd option.

Try both and tell us the results. We will be waiting for your conclusion.

Yeah, looks like I will go with OPTION #1.

The 2nd option always seemed a bit unnatural to me - a little fraudulent.

It's always nice to get a second opinion on things so thanks for that.

The alt text should only mirror what is in the image and that is it.

The alt is meant for people with disabilities so that is what we should use it for: describe the image and that's it.
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Neel Patel

multiple alt text can be allocated.

brill_mindz

Highly optimized keyword tags and a descriptive title, as well as quality videos with your URL, on your site daily ....... As an entrepreneur, how to avoid pitfalls when using YouTube? ... Okay, I understand what not to do, how, as an entrepreneur, can I get benefit from YouTube? ...... This is still another benefit of YouTube marketing here, that your documents, after being published today, will remain tomorrow. ...... Focus exclusively on keywords, no stuffing.

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brookeroberts7

When choosing alt text, focus on creating useful, information-rich content that uses keywords appropriately and is in context of the content of the page. Avoid filling alt attributes with keywords (keyword stuffing) as it results in a negative user experience and may cause your site to be seen as spam.


rubyjames

ALT tag should be relevant to the image. Stuffing your keyword is not encouraged by search engines and it may hurt your search ranking. I would suggest you to go with the first option as it is more relevant to the image which you have chosen. If you want to include your keyword in the ALT tag naturally, then you can choose some other image which is relevant to your keyword.
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stevealex000

The alt attribute is the HTML attribute used in HTML and XHTML documents to specify alternative text that is to be rendered when the element to which it is applied cannot be rendered