1) Ego Baiting
This is one you should tread lightly on, but if youâre new in the industry and you want to enter in conversation with influencers, one great way would be to appeal to their ego one way or another ( fluff it or threaten it ). Itâs not an approach for everybody, as it requires a certain delicacy when dealing with other peopleâs ego, so youâll need to be very subtle.
2) Refurbishing Infographics Tactic
3) Outdated Content : The expression âanother manâs junk is another manâs treasureâ is very real in this context. For those webmasters who are smart, links that point to inactive or deleted pages are a treasure chest. You can identify outdated content in your niche and build similar or better content on your site. Next, you should contact the site owner and ask him if he would be interested in redirecting the link to your page, which has the same content (but better and actively maintained). Donât focus too much on those pages that only have a few links. The more backlinks it has, your chances at being successful are going to grow.
4) Answer Questions Online
5) Refresh Competitor Evergreen Content
The word evergreen was mainly popularized by editors to explain the concept of stories or articles that were constantly of interest to the readers. But the evergreen concept exists in every domain, for example look at the âQueen â The show must go onâ song in the music industry. That song is perpetually relevant to people.