Can someone explain 301 redirects and how effective they are. Remember keep the wording simple you’re dealing with someone who knows absolutely no html and is thick headed about learning any.
301 redirects are permanent redirects from one page file to another. They are used when the file name of a website page is changed or the domain name of a website is changed. Here is an example:
You have a page on www.yourwebsite.com and the page file name is called -
Say you want to change the page file name to more accurately reflect the page contents (let's say wildlife in this example). The new page file name you want is -
You would need a 301 redirect to point to the new page. This would tell the search engines that "page1" is now the "wildlife page" on "yourwebsite". Hope this helps.
- Smith Jones.