Search Engine Optimization is a the most common used online marketing strategy because of its effectiveness. Most common benefits of it is it can increase traffic, cost-effectiveness and can build your brand awareness. Below is some tip to do for an effective SEO campaign.
- Consider your CONTENT first. Always remember that content is a king. Google loves INFORMATIVE and RELEVANT content that they can provide to their users. So, if you have this kind of content, most likely Google can let your website in the TOP search engine results.
- Properly implementing of KEYWORDS. You can use Google Keyword Planner and Word Tracker to have a list of ideas of the most common keywords that most users search about. Properly implementing of keywords is one of the best way for SEO.
- Having a Responsive Website Design and Easy Navigation website. RWD means your website can easily access whenever the user is using a desktop, a mobile phone or a tablet. Remember that most of the users nowadays are using mobile phones and tablets in searching for something the needed. If they found your website not a mobile-friendly, they will ignore your website and will not visit it again that may lead to having a low page rank in the search engine.
- Let SEO as one of your daily routine. You will not get a affective SEO campaign in just a minute or an hour... SEO is a dailty process. If you are blogging, do it everyday. Check the keywords and content everyday. Google also has an everyday process to choose a relevant website... And as a webmaster, you need to do the same.
Hope it would help you and goodluck!