Is google tag manager is necessary for a website? what it does basically?

[digitalludhiana]

I was working on my website spam score and I was going through MOZ community, they mentioned there are several factors that can impact your website spam score, and one of their statement was about "Google Tag Manager Google Tag Manager is almost never present on spam sites"?

[Avya Technology]

Google Tag manager (GTM) is a free tool that allows you manage and deploy tags, snippets and tracking pixels on your website without modifying the code or help of developers. It is very useful website for tracking various events, forms, button clicks, and so on. Tracking every event is not possible with Google analytics so star using GTM.

If you have a small website, the it is not necessary for but for big sites like eCommerce, real estate etc, you must use GTM.

We can use GTM for both small or big sites.

[digitalludhiana]

Google Tag manager (GTM) is a free tool that allows you manage and deploy tags, snippets and tracking pixels on your website without modifying the code or help of developers. It is very useful website for tracking various events, forms, button clicks, and so on. Tracking every event is not possible with Google analytics so star using GTM.

If you have a small website, the it is not necessary for but for big sites like eCommerce, real estate etc, you must use GTM.

We can use GTM for both small or big sites.

thanks mate, really appreciate your advise, I should start working with. I thought it is nothing more then google analytics but your opinion, is right.. Thanks again.

[mixlikes]

Google Tag Manager tells you how to manage your website data. Through this, you can collect the data and use it correctly.

[atocloud]

Google Tag Manager (GTM) provides an easy-to-use method by which marketers and website owners can manage multiple technologies on their sites.