Social Marketing > Other Social Networks

Social Media Reach & Traffic Organically


Kitty Solam:
Hey people. I need a little help.

I am going to launch an application for mobile phones, could you please suggest or give any ideas that what kind of pre-launch post or activities should I do to create a buzz for the coming app.  Also how can I gain more and more followers so that I get a maximum number of installs during the launch of the app. And I wish to do things organically at this stage or at a very minimum budget if possible. Please guide me and help me out here!

I'm going to share with you a few tips on how to organically increase your social media reach and traffic.

Firstly, it's important to make sure that your content is high quality and engaging. Secondly, you need to be active on social media platforms and interact with other users. Lastly, make use of social media tools and hashtags to help increase your visibility.

If you follow these tips, you should see a significant increase in your social media reach and traffic over time.

The reason your social media reach and traffic have stagnated is likely due to a combination of factors. First, the overall organic reach of social media posts has been on the decline for several years now. Facebook's algorithm changes favor content that engages users and keeps them on the platform, which generally means shorter, lighter posts over longer, more in-depth articles or videos.

This shift has had a major impact on traffic to publishers' sites from Facebook, as noted by a report from In 2015, the average referral rate from Facebook to publisher sites was down 20 percent compared to 2014 levels. The report also found that social media Referral traffic from Twitter was down nearly 30 percent over the same period.

Focus your efforts on the proper places. ...
Optimize your social media profiles. ...
Post evergreen content. ...
Work smarter, now not harder. ...
Use focused on to maximize natural potential. ...
Post at some stage in sluggish hours. ...
Post the proper sorts of content. ...
Promote your profiles everywhere.


On social media, organic reach is the number of people who have seen your content through unpaid distribution, i.e. without you putting a budget towards reaching a specific audience.


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