Why social Media Advertising need?

[CarrieCaffrey]

Social media advertising allows you to target and retarget ideal consumers. With sophisticated targeting capabilities, social media platforms like Facebook help you target your ideal buyers, which allows you to drive more relevant traffic to your site. This is the best way to get the most out of your marketing spend.

[JustinC]

Yes, Socail media Advertising is great but only if you have answers to all of these factors.

1. Know what business objective you're trying to achieve.
2. Know your target audience.
3. Let your organic posts inform your ads.
4. Pay for what matters: Impressions or engagement.
5. Design your ads with mobile in mind.
6. Test your ads to optimize performance.
7. Measure results—and report on them.

[brookeroberts7]

Benefits Of Advertising Through Social Media Include:
Grow your sales and your fanbase. Use customer generated content for ads (which perform better, too!). Better target net new and returning customers (so you waste less money). A/B test on the fly, using platform analytics to determine winners.