If want to add a keyword in display URL of my Google Adword ad, how to do that? Is it ok to write it like example.com/ExampleLink ? Will Google allow this?
No one is here to give any suggestion!
Your display URL may appear in your ad with a "www." prefix in lowercase letters (even if you enter it with capitalized letters). If your URL begins with a subdomain, your display URL may include it (for example, the support in support.google.com).
The "Change text capitalization" tool enables you to update the capitalization of selected items in your account, such as ad text or the names of campaigns or ad groups.