How average position of Google Ads is calculated for every keyword?

Started by lovish, 12-11-2013, 00:31:35

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lovishTopic starter

How average position of Google Ads is calculated for every keyword?

It includes many factors like

1.Keyword score
2.Max CPC
3.Quality of ad copy
4.Landing page. etc


bhushansharma

There is formula for Ad rank.
Ad Rank = Bidding x Quality Score

Quality score depend on many factor, some important factors are relevancy, landing page and click through rate etc. These are major important factors to improve quality score. If you improve quality score, you also pay minimum  for every  click.

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