Need PPC Help for keywords

Author Topic: Need PPC Help for keywords  (Read 1824 times)

Offline WorldeyeglassesTopic starter

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Need PPC Help for keywords
« on: 03-05-2015, 02:24:11 »
I want to start PPC Campaign for my Eye Doctor website. I need to add keywords such as obamacare eye doctor, obamacare eyeglasses, obamacare eyewear, obamacare optician, obamacare optomerist.
Can I directly target Home page? OR Is there need to create separate landing page?
I need to run the PPC campaign for 2-3 months.
Worldeyeglasses - Eye Doctor Fort Lauderdale


Offline uditsh

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Re: Need PPC Help for keywords
« Reply #1 on: 04-04-2015, 03:47:08 »
It would be better if you create new landing pages for the the selected keywords. Landing page may helps you to increase conversions from your PPC Ads. Because Homepage shows multiple products but an effective landing page strongly matches to the ad message with clear headline. But never send paid traffic directly to the Registration page.

Offline Web-Master

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Re: Need PPC Help for keywords
« Reply #2 on: 04-15-2015, 03:27:04 »
If your home page is optimized for the mentioned keywords then you can divert them to your home page.... But each keyword is related to different topic then create separate pages and divert visitors to that particular page. Then it will be relevant to your ad campaign.
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