Which is better SEO or PPC ?

Author Topic: Which is better SEO or PPC ?  (Read 2532 times)

Offline krishnanayakTopic starter

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Re: Which is better SEO or PPC ?
« Reply #10 on: 11-17-2016, 22:24:32 »
Thanks for sharing your valuable contribution. We do all SEO work but still my website fixed their ranking in SERP. So what we do new in off page activity to improve their ranking.


Offline apwebsolutions

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Re: Which is better SEO or PPC ?
« Reply #11 on: 11-19-2016, 04:05:08 »
PPC is a bucket with a hole in it. I have clients who have been spending money on PPC for years and although they have achieved sales and good results from it, they wanted to cut down the costs because it was never ending.

If you optimize PPC, it can certainly be rewarding and a good way to market your business continually, but SEO requires a level of skill and patience that most people do not have in internet marketing. But the benefit on the other side is that in most cases (unless the competition is really high), rankings tend to stick. Which means once that have made the up front investment in SEO, months or years later, they can still be ranking while their competitors are still spending thousands on PPC.

You also have to take into consideration that majority of the people who browse the internet skip the Ads and go straight to the results. They want to see the results for what they are searching, not what is being shoved in front of them.
Converting websites into revenue-generating machines !-! http://www.apwebsolutions.com.au

Offline annarichart

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Re: Which is better SEO or PPC ?
« Reply #12 on: 11-20-2016, 19:46:14 »
PPC's true strengths are its speed and expansiveness. With a PPC campaign, you can be on the first page for a multitude of targeted terms within a day. However, the terms can cost anywhere from pennies to many dollars per click; also, for a PPC campaign to be done correctly, it's usually best to hire a firm that can manage it full time. This can mean that PPC campaigns can get very expensive, very quickly - especially when done correctly.
When it comes to the long-term lifeline of your internet marketing, the result is clear - SEO offers the better value in search marketing. You won't rank #1 overnight, but SEO is more affordable and the longterm benefits have been proven.