How To Do Keyword Research fro E commerce Website

Started by kavyasharma561, 04-06-2016, 06:01:01

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kavyasharma561Topic starter

How To Do Keyword Research fro E commerce Website, as we can,t target full website for SEO


LiveChatAdam

Hi,
What does it mean in your case "we can,t target full website for SEO"?
Try to optimize what you can, find keywords for categories and your main page. It should be enough for the beginning.
Cheers,
Adam
"Our prime purpose in this life is to help others. And if you can't help them, at least don't hurt them."
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TomClarke

Hello!
Maybe, this article will be usefulfor you http://www.ppchero.com/how-to-do-keyword-research-for-ecommerce-accounts/
Let me know, if you find something you were looking for!

Rashikasaxena

For keyword research you need to be very clear about your questions that what question will be come under the users mind.

mathewwben

Keyword research for an e-commerce website different from a blog or other websites? What do you need to take into account when searching for keywords you can target in your product pages, product categories or e-commerce blog?

When running an e-commerce website, your primary goal is to make more sales and this is different from the goal you have on a 'normal' website, which is to get more traffic.

To make more sales, you don't need any kind of traffic but you need targeted traffic and above all, traffic that converts.
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ContentHeat

Since keyword research for an ecommerce website slightly differs from normal keyword research, the first step is doing a thorough research about your niche and doing a competitive analysis (identifying your competitors' strategies, techniques, keywords, products, etc.) The second step should be discovering which are the actual keywords used by customers for specific products/services. The third step should be a differentitation between head keywords, long tail keywords and keywords with a commercial intent. Having all this in mind, I would suggest a combination of different research tools: Google Keyword Planner (free of charge) combined with SEMRUSH and/or Jaaxy (not free, but more sophisticated) could be helpful for keyword research. Backlink Watch, Backlink Checker, Spyfu for competitor analysis and Google Analytics for numerous different key metrics.
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