Is exact match domain still effective in SEO?

Started by susanburling, 12-11-2018, 02:34:24

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susanburlingTopic starter

Hello friends,

Is putting keyword in domain is still effective in SEO?


Neel Patel

Quote from: susanburling on 12-11-2018, 02:34:24
Hello friends,

Is putting keyword in domain is still effective in SEO?

Read the article about Google EMD update and you will get your answer :)


tucsonseo

I certainly have read Google's update however based upon my observations and hours of research in the field, I'm going to say my theory is they might have nerfed it, but it is still very much an edge to use Exact Math Domains.

Cars.com seems to be holding its ground. granted they advertise more than one car companies vehicles, but none the less I'm sure quite a few companies would love to move in on that number one spot.

From the perspective of conducting reputation management, I have to admit I found it still particularly annoying pushing slander EMDs off page one and these things had no backlinks showing up in any tools I used (I'm sure they had some just nothing significant.)

None the less it still took a substantial amount of social profile hardening to get my clients web properties sufficient authority to dominate page 1 in most instances involving a EMD.
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MVMInfotech18

Despite Google's public stance about the EMD update closing the exact match domain name optimization loophole, some misconceptions remain that buying exact match domains actually works. When purchasing an exact match domain, most webmasters today have good intentions.

Neel Patel

#4
While having keywords in a domain used to be an important factor for SEO, its impact has diminished over time. Search engines now prioritize user experience, content quality, and relevance. While including keywords in a domain can still provide some benefit, it is far more important to focus on creating valuable, unique, and engaging content that resonates with your audience.

Having keywords in a domain can still be beneficial for SEO, but it is no longer a major ranking factor on its own. Including relevant keywords in a domain can help search engines and users understand the topic or focus of your website. It may also improve click-through rates in search engine results pages (SERPs) if the domain name aligns with the user's search query.

However, it is important to note that over-optimization or stuffing keywords into a domain can have a negative impact on your SEO efforts. Search engines are becoming more sophisticated and value websites that provide valuable content and a good user experience. Therefore, it is recommended to choose a domain that accurately reflects your brand or business while also considering user-friendliness and memorability.

successful SEO strategy should encompass a wide range of factors, including high-quality content, relevant backlinks, site speed, mobile-friendliness, and user engagement. While keywords in a domain can be a small piece of the puzzle, they should not be the sole focus of your SEO efforts.


DeveloperOnRent

If your content is really good and building very good backlinks and keywords then surely exact match domain will work.

Rattan11

Yes, It is very helpful in the concern of SEO if you put your keyword in the Domain Name.

webxerossolutions

No, Not at all. After the EMD update, the exact domain names are not helping in SEO
SEO Services

Visit: WebXeros.com
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mkay10

Depends on the niche. Analyze first page results for your target keyword and see if there are any exact match domains. If there are, then the work for that niche.