Is Keyword Based backlinks Still Matter?

Started by sarahmaxwell789, 04-17-2017, 03:08:21

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sarahmaxwell789Topic starter

In the age of Penguin is there any significant effect on search results, by having links with the anchor texts with target keywords? Looking for expert answer.


RH-Calvin

#1
In the age of Penguin, having links with anchor texts containing target keywords can have a significant impact on search results. Search engines like Google use anchor text as one of the factors to determine the relevance and authority of a webpage for specific keywords. However, it's important to maintain a natural and diverse link profile to avoid penalties from search engines. Over-optimizing anchor texts with target keywords may be seen as manipulative and could negatively affect search rankings. Therefore, it's crucial to focus on creating high-quality content and acquiring natural, diverse backlinks to improve search visibility in the age of Penguin.

During the era of Penguin, the influence of anchor texts containing target keywords on search results cannot be overlooked. Search engines consider these anchor texts as a crucial factor in assessing the relevance and authority of a webpage for specific keywords. However, it's essential to exercise caution and avoid over-optimization, as this could lead to penalties from search engines. It's advisable to prioritize the creation of high-quality content and the acquisition of natural, diverse backlinks to enhance search visibility within the framework of the Penguin algorithm.


dmogar

Google still uses anchor text ad a ranking factor. They are just looking those to be varied.

For example, if you are creating backlinks for the keyword 'Dentist', you'll want the anchor text to vary 'Los Angeles Dentist' 'Dentist in Los Angeles' 'Los Angeles Dental Expert' 'LA Dentist' You can also use the actual URL as an anchor.

It's all strategy.  :)

deekumar0203

Keyword ranking play a very effective role in seo. IN 2014–15 most of webmaster was focused on site home page and they try to create link for only home page and normally inter link to all pages. In this way, they divide the rank juice to every pages. But In 2016 google totally changed their algorithm. Now google give priority to all web pages as same. For example

In your website have 5 pages like :- home page, about us page, service page, blog page and contact us page. Than you have to create link building for every page.

And now we talk about keyword ranking.

Search any keyword in google and see to every result of the google very carefully. Than you will found the most of result google will show you a single page website or a blog post in the top 5 to 10 results. let us see one more example :-

suppose you have one website related sports material. And you supply lot of items in the market. You have lot of keyword according your site and you want to show all of your keyword in google 10 results. Think what you do ?

Than you will target 3 to 4 relevant keywords on one page and then try to write useful content according to your keyword. After that you can use LSI keywords in your content and use your main keywords for interlinking and Alt attribute. In This way you can do all work for keyword.

And the other hand, some use 30 to 40 different keywords for one single page and optimize site for search engine. Than Think what happen ?

Answer :- You will confuse to google. Google will divide his attention into 30 keywords. And the reason you will never reach first page of the google results.

In this way, You will be understand what is the importance of keyword ranking.

TechnoExponent

Keyword based back links still important but if you over optimize your keywords, and then you might be penalized by Google.

Therefore, you have to use keyword variation and when you post any long or short content then you must check keyword density. 
If you see keyword density is greater than much more than normal, then you have to control it.

You can get help from Google Keyword Planner for creating keyword variation and also there are several websites where you can get lots of keyword ideas. Sometimes I use latent semantic indexing keywords.
I am Avijit Roy Chowdhury. I am working at Techno Exponent for more than five years.
Techno Exponent is a leading web and mobile applications develop company in India. We have offices in Kolkata and
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Raj Sharma

Keyword based backlinks always matter for SEO, if keyword which is being used for a backlink is much more relevant to the website then it can be crawled faster.
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damponting44

Their inquiry has turned out to be sophisticated to the point that it can unravel the importance behind your words and behind the inquiries your clients may sort into its hunt bar. It utilizes that intel to consequently influence you to appear for inquiries that may not include your site watchwords by any means.

swikriti.sharma09

Yes Keyword based links do matter and play an important role in ranking. It will be considered to be more relevant and useful for the search engines. Just make sure that you don't overuse those keywords or else you may be penalized by Google


kavyasharma561

Ranking accuracy is a concern. It's not a huge issue for me because rankings still provide a sense of how your content is doing. Rankings vary for several reasons, including:

Changes in algorithms (search engines always tweak them).
Competing websites that add SEO elements and/or expand their content.
Search engine results pages – SERPs (Google, for example, shows everything from featured snippets to People Also Ask).
Personalization, including user behavior and settings that influence what people see.


tonymark0077

Yes it does! BUT:
- use the keyword once (max 2 times)
- to be in an article on a website with high authority
- its much important to be a long tail keyword
- use a lot a keywords for the same page/website
- its very important to have the links targeting the posts (not the main page/index of the website)

Good luck !-!