SEO Tips for "purchased" customisable XML Driven Flash Website

[Maverick27]

Hi - i'm fortunate enough to have found this discussion forum on Google Search.
I've purchased a XML Driven Flash Website which i'd like to do some SEO on. Any useful tips anyone ?
I'm a complete newbie to this kid of stuff but not new to techie aspects, since i'm an Oracle Programmer by profession.
I've hosted the website, if anyone wants to have a look at it. PM for the link.

I've read some material from the NET, but i just don't know where to start. 

Thanks Mave