What benefits of creating original content?

Started by krishnanayak, 04-06-2016, 04:58:22

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krishnanayakTopic starter

What benefits of creating original content?


LiveChatAdam

Hi,
The whole SEO is based on content and links. And what's most important - not copied but original content, that you have created for this particular website. Here you can find more about the content and how important it is: http://searchengineland.com/guide/seo/content-search-engine-ranking .
Cheers,
Adam
"Our prime purpose in this life is to help others. And if you can't help them, at least don't hurt them."
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kavyasharma561

#2
Creating original content has several benefits. Firstly, it allows you to showcase your unique perspective, expertise, and creativity, helping you to stand out from the crowd. Original content also helps to build your personal or brand identity, as it demonstrates your thought leadership and authority in a particular subject area. Additionally, creating original content can improve your search engine rankings, attract a loyal audience, and increase engagement and shares on social media. Moreover, original content can be repurposed into various formats, such as videos, infographics, or podcasts, maximizing its reach and impact. Overall, creating original content adds value to your audience, fosters trust, and sets you apart as a credible and innovative source of information.

When you create original content, you have the opportunity to delve into a topic in depth, exploring nuances and details that may not have been covered before. This can establish you as an authority within your field, building trust and credibility with your audience.

Original content also allows you to inject your personality, style, and unique perspective into your work, making it more engaging and relatable for your readers, viewers, or listeners. This personal touch can help to foster a stronger connection with your audience, leading to increased loyalty and engagement.

Furthermore, original content often has a longer shelf life than curated or derivative content. By creating something new, you're contributing to the body of knowledge within your niche and potentially creating evergreen resources that continue to be valuable over time.

From a marketing perspective, original content can help differentiate your brand from competitors, attract new followers and customers, and strengthen your overall brand identity. It can also be a powerful tool for driving organic traffic to your website and improving search engine rankings, as search engines tend to favor fresh, high-quality, and original content.

In addition to the previously mentioned benefits, creating original content allows you to tailor your material to specifically address the interests and needs of your target audience. This level of customization can lead to higher engagement, more shares, and ultimately, a stronger community around your content.

Moreover, original content provides the opportunity for experimentation and innovation. You can explore new formats, storytelling techniques, or unique angles on familiar topics, which can help you stay ahead of trends and keep your content fresh and exciting.

Original content also has the potential to generate media coverage and backlinks from other websites, further boosting your brand's visibility and authority in your industry. This can contribute to improved domain authority and overall search engine optimization, leading to increased organic traffic over time.

From a business perspective, original content can be repurposed across multiple channels and platforms, maximizing its reach and ROI. For example, a well-researched blog post could serve as the foundation for a webinar, an infographic, a social media campaign, or even a series of email newsletters, allowing you to extract additional value from your initial creation.

Finally, creating original content can position you as a thought leader and open doors for collaboration, speaking opportunities, and partnerships within your industry. This can lead to new business relationships and professional opportunities that may not have been possible without your original content contributions.

In conclusion, the benefits of creating original content are multifaceted, encompassing everything from audience engagement and brand differentiation to SEO, repurposing potential, and networking opportunities. It's a powerful strategy for building both your personal brand and your business.

RH-Calvin

Original content refers to the content which is uniquely written with the use of proper grammar and proper keyword optimization and density. Original content helps to identify your website uniquely and helps Google to rank them higher in search results.

Kate Evans

Creating an original content will be better for SEO, can position yourself as an expert and helps you engage with the customers.  So I suggest you to create your own content and you will see all the other benefits of it!


jaishking

Some of the benefits of creating original content in SEO,
-Building brand authority
-Awarness on Social media
-Land first position in Google
-Reach customer audience
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TomClarke

First of all, creating original and unique content can show your authority! Also you can create exactly that content that people need. It will attract more people to your website! Creative and exclusive content will show that you know very well about what you write. 

MaryGreen

Hello, there are a lot of benefits of it! The most important are:
- Original Content Can Help You Position Yourself as an Expert
- Original Content is very important in SEO
- Original Web Content Helps You Engage with Customers


brknny

Benefits of original content
Increase Your Search Rankings
Push People Back To Your Website
Time And Proximity
Credibility