What is a link audit and why should you do one?

[supergolfer]

What is a link audit and why should you do one?

[Ravina97]

Link Audit is like a good health plan for your backlink profile. It involves the insurance against toxic links, helps you keep the link juice flowing to the right pages and recover from penalties. It is the most important, yet time-consuming aspect of the entire process.
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[ProspectedSEO]

A Link audit is a process of analyzing backlinks on certain website in order to establish if there are any bad and harmful backlinks. It is important to find and disavow these links because they can cause bad website ranking. It should be done on a regular basis. It is a time consuming process, but now there are many good tools accessible:
•        Ahrefs,
•        SEMrush Backlink Audit,
•        Moz Open Site Explorer
•        Majestic

[John - Smith]

A link audit analyzes your current links and evaluates how good they are for your site. And, like I mentioned above. a good link audit also reveals any risky links and shows you how you can improve your strategy.