What is SEO & How it differs from SEM?

Author Topic: What is SEO & How it differs from SEM?  (Read 2641 times)

Offline seosolutions84Topic starter

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What is SEO & How it differs from SEM?
« on: 08-30-2012, 23:04:50 »
What is SEO?

SEO = Search Engine Optimization, ie getting your site ranked higher so more people show up at your doorstep.

In theory we’re interested in all search engines. In practice SEO = Google.


What's the difference between SEO and SEM?

While some people use SEO and SEM interchangeably, SEO (search engine optimization) is actually a part of SEM (search engine marketing).

SEO refers to the process of using on and off page factors (typically free) to get your web pages ranked for your chosen keywords in order to get more search engine traffic to your sites. SEM takes it a step farther to include using paid search engine listings and paid inclusion to get more traffic to your websites.


Offline meldave012

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Re: What is SEO & How it differs from SEM?
« Reply #1 on: 08-31-2012, 00:20:04 »
Very well explained. SEO practice more of the organic way while SEM is a paid advertisement.

Offline Amanda

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Re: What is SEO & How it differs from SEM?
« Reply #2 on: 08-31-2012, 05:55:08 »
Search Engine Optimisation or SEO is the simple activity of ensuring a website can be found in search engines for words and phrases relevant to what the site is offering. In many respects it's simply quality control for websites. Having said that if there was ever an industry that was little understood by 'outsiders' it's SEO.
« Last Edit: 08-31-2012, 06:05:12 by Amanda »

Offline 12dian04

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Re: What is SEO & How it differs from SEM?
« Reply #3 on: 09-06-2012, 01:42:58 »
SEM need to pay money, SEO is free
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Offline RichardSmith

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Re: What is SEO & How it differs from SEM?
« Reply #4 on: 09-07-2012, 13:06:26 »
Hello friends

While some people use SEO and SEM interchangeably, SEO (search engine optimization) is actually a part of SEM (search engine marketing). SEO refers to the process of using on and off page factors (typically free) to get your web pages ranked for your chosen keywords in order to get more search engine traffic to your sites. SEM takes it a step farther to include using paid search engine listings and paid inclusion to get more traffic to your websites.

Thanks a lot
Richard Smith


Offline meganiams84

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Re: What is SEO & How it differs from SEM?
« Reply #5 on: 09-08-2012, 04:45:12 »
In short, the SEO practices organic (free) way of building a link. However, SEM is a paid advertisement.
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Offline celinaaniston86

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Re: What is SEO & How it differs from SEM?
« Reply #6 on: 09-14-2012, 05:53:52 »
SEO is a natural way to get ranking in search engine while SEM is a unnatural way to get ranking in search engine i.e. it gets ranking with paid advertising. PPC is a part of SEM. 
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Offline Tedyma

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Re: What is SEO & How it differs from SEM?
« Reply #7 on: 09-16-2012, 07:02:16 »
I prefer to do SEO for online marketing; it is very effective means of marketing. There are plenty of sources, forums, blogs, directories etc…available for optimization.

Offline Velma Ganassini

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Re: What is SEO & How it differs from SEM?
« Reply #8 on: 09-18-2012, 07:10:47 »
SEO strives to improve a websites ranking on the SERPS whereas SEM is aimed at marketing and advertising the business represented by the website.
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Offline allshine

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Re: What is SEO & How it differs from SEM?
« Reply #9 on: 09-19-2012, 01:17:17 »
Seo means increasing site ranking by cosuming your efforts and time rather than money,