Adwords and campaign metrics

Author Topic: Adwords and campaign metrics  (Read 1936 times)

Offline Fermina OropezaTopic starter

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Adwords and campaign metrics
« on: 03-30-2017, 08:08:25 »
Anyone here used AdWords before? What campaign metrics did you look at?


Offline Maine Richards

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Re: Adwords and campaign metrics
« Reply #1 on: 03-30-2017, 16:24:01 »
I haven't tried Google AdWords though the way it works is simple. It is a paid advertising or pay per click (PPC) advertising on Google wherein people use keywords (or search terms) to search for specific products and services, if the keywords you’ve chosen match what people search for, your paid ad appears next to or above organic Google search results and when people click on your ad, they’ll go to your website to learn more or buy.

Offline wellliving

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Re: Adwords and campaign metrics
« Reply #2 on: 04-02-2017, 23:36:05 »
Top 5 Google AdWords Metrics
1. Cost per conversion
2. CTR - Click Through Ratio
3. QS - Quality Score
4. CPC - Cost Per Click
5. CR - Conversion Rate

Offline Fermina OropezaTopic starter

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Re: Adwords and campaign metrics
« Reply #3 on: 04-18-2017, 14:39:20 »
Thanks! You may try and read this option as well. Good luck!

 

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