Which is important in SEO?SERP or PR?

[wvervoort]

I think your SERP will be partial dependent on your PR. PR is a bit out dated to see a good reference of your SERP, but it will give your a idea. I think the Mozranks and Trustrank are far more important.

Greetz

[johnalden]

SERPS is most important as compare to PR.

[rishisab]

SEO is very important for the long term success of your website.. It helps you to bring massive, genuine and continuous traffic on your website..

[Smith Jones]

 I think SERP is more important than PR. We can get results in SERP easily, but if we want to get good PR for our website, then it may take a long time. So for measuring the quality of the website we prefer SERP Ranking always..

Thanks and Regards

Smith Jones 

[Davidadams]

SERP = Search Engine Result Page, when you search the results displayed are called SERP

Waistcoat

[rickyswann]

Both are important. As SERP gives you more guests and business and PR gives you more believe in of clients, So Both has their own relevance...

[AnnaKovac]

Pr and SERP both are important. But in a SEO point of view SERP are more imorprtant then a PR. If your site in a top of  serp result they get more n more organic traffic  and they get pr automatically
Post Merge: 03-07-2012, 02:42:41
hello friend 
offcourse if you first  know about what is SEO ? than you can come across the SERP and PR. so first SEO is important than you  can automatically know about these things as these are the part of SEO.
thanks.

[Alexender bill]

Here are some seo benefits shared by me..
Selecting search engine optimisation for promoting your business on the internet, one must knows the ultimate benefits of seo campaign.
here is the list of the seo benefits.
Perspective (Global / Regional)
Targeted Traffic
Increase Visibility
High ROI (Return on Investment)
Long term positioning
Cost-effective
Flexibility
Measurable results

[jeweling]

   pr is a old fashion factor in seo
yes pay more attention to your ranking in serps

[simonatkins]

SERP refers to the result pages that displays after having a search query on the search engine. Search Engine Result Page. This is the list of all the possible information that relates on the certain topic that you've searched.
PR is the Page Ranking of your website. It entails how good or productive your website is.

Both are important for search engine to have good rankings and are essential in SEO practices.