Seo Forum

Search Engine Optimization => SEO Basics => Topic started by: jaysh4922 on 01-31-2016, 21:58:30

Title: Which PPC do you use?
Post by: jaysh4922 on 01-31-2016, 21:58:30
We mainly use Adwords.  Does anyone here have success with any of the others?
Title: Re: Which PPC do you use?
Post by: RH-Calvin on 02-01-2016, 22:42:17
Pay per click (PPC), also called cost per click, is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher (typically a website owner or a host of website) when the ad is clicked. It is defined simply as “the amount spent to get an advertisement clicked.”
Title: Re: Which PPC do you use?
Post by: peteralex on 02-02-2016, 13:05:20
I always use awords.Awords is great  :)
Title: Re: Which PPC do you use?
Post by: hoahoa1909 on 03-09-2016, 00:56:30
Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website, rather than “earning” those clicks organically. You know those sponsored ads you often see at the top of Google’s search results page, marked with a yellow label? That’s pay-per-click advertising (specifically Google AdWords PPC, which we’ll talk about below).
Title: Re: Which PPC do you use?
Post by: harsinha0018 on 03-14-2016, 06:42:34
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. For example, if we bid on the keyword “PPC software,” our ad might show up in the very top spot on the Google results page.
Title: Re: Which PPC do you use?
Post by: TomClarke on 06-29-2016, 02:59:19
Google PPC advertising using AdWords is perhaps the most popular form of advertising among small businesses. This is partly  because of Google's reputation and partly because it allows the small business owner to control costs.
Title: Re: Which PPC do you use?
Post by: MaryGreen on 06-29-2016, 23:24:03
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. Conducting PPC marketing through AdWords is particularly valuable because, as the most popular search engine, Google gets massive amounts of traffic and therefore delivers the most impressions and clicks to your ads.
Title: Re: Which PPC do you use?
Post by: Kate Evans on 06-30-2016, 01:22:06
"Google AdWords is considered to be one of the most popular PPC advertising system in the world. The AdWords platform enables businesses to create ads that appear on google's search engine and other Google properties."
Title: Re: Which PPC do you use?
Post by: a4nuser on 07-04-2016, 00:50:57
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.
Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to their business offering. For example, if we bid on the keyword “PPC software,” our ad might show up in the very top spot on the Google results page.
Every time our ad is clicked, sending a visitor to our website, we have to pay the search engine a small fee. When PPC is working correctly, the fee is trivial, because the visit is worth more than what you pay for it. In other words, if we pay $3 for a click, but the click results in a $300 sale, then we’ve made a hefty profit.
A lot goes into building a winning PPC campaign: from researching and selecting the right keywords, to organizing those keywords into well-organized campaigns and ad groups, to setting up PPC landing pages that are optimized for conversions. Search engines reward advertisers who can create relevant, intelligently targeted pay-per-click campaigns by charging them less for ad clicks. If your ads and landing pages are useful and satisfying to users, Google charges you less per click, leading to higher profits for your business. So if you want to start using PPC, it’s important to learn how to do it right.