301 vs 302 Redirect ?

Started by ak47, 05-17-2010, 09:53:59

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ak47Topic starter

When do i use which ? They both seem to redirect but which one is best to use and in which situations ? do they effect your SEO ?

Totally baffled buds!
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Nicpoint45

#1
A 301 redirect is a permanent redirect, while a 302 redirect is a temporary redirect.

You should use a 301 redirect when you want to permanently redirect a URL to another. This is useful when you have changed the URL structure of your website or when you want to redirect users from an old page to a new one. By using a 301 redirect, search engines and users will be directed to the new URL and any existing SEO value will be transferred. This is typically the preferred choice for SEO.

On the other hand, a 302 redirect is best used for temporary redirects. It tells search engines and users that the original URL has temporarily moved to a different location, and they should continue to visit the original URL in the future. This can be useful when you are temporarily moving your website or when you want to conduct A/B testing for different versions of a page. However, it's important to note that search engines may not transfer SEO value from the original URL to the redirect target with a 302 redirect.

Here are a few more points to consider:

1. SEO Impact: Using a 301 redirect passes the majority of the original page's SEO value to the redirected page. Search engines often treat it as a signal that the content has permanently moved. In contrast, a 302 redirect does not pass as much SEO value and is seen as a temporary move.

2. User Experience: When a user encounters a 301 redirect, they are seamlessly redirected to the new page without any noticeable interruption. This contributes to a smooth user experience. On the other hand, a 302 redirect indicates a temporary move, so users might be more likely to return to the original URL in the future.

3. Caching: Search engines often cache 301 redirects, meaning they remember the redirection and directly serve the new URL for subsequent requests. With a 302 redirect, search engines tend to revisit the original URL to check for changes, since it's considered temporary.

4. Backlinks: When you implement a 301 redirect, backlinks pointing to the old URL will usually pass their authority to the new URL. This helps preserve your link equity. However, with a 302 redirect, backlinks typically continue to point to the original URL, potentially causing a loss of link authority for the new URL.

5. Timeframe: A 301 redirect indicates a permanent move and is intended to stay in place for a long time. It tells search engines to update their indexes with the new URL. Conversely, a 302 redirect suggests a temporary move and that the original URL will be restored in the future.

6. Changing Domains: If you are changing your domain permanently, a 301 redirect is the best option. It ensures that all incoming traffic, backlinks, and search engine rankings are properly redirected to the new domain. A 302 redirect wouldn't be suitable for this scenario as it implies a temporary move.

7. Testing or Experimentation: If you want to test a different page or experiment with different versions of a webpage, a 302 redirect is more appropriate. It allows you to redirect users temporarily while preserving the original URL structure.

8. Maintenance or Redesign: During website maintenance or redesigns, you may need to temporarily redirect users to another page or a maintenance page. In this case, a 302 redirect is suitable because it communicates that the redirect is temporary and allows you to revert back to the original URL once the maintenance is complete.
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james_ashby

301 is Permananet redirect and 302 is temporary. In most cases you want to do the 301 as it does pass on the traffic and search engine listings permanently.


richard branson

IF You want the URL Redirection for the seo purposes. Then 301 Code signfy is better for Your Website. Bcz 301 Is Use for Permanent redirection. on the other hand 302 Code Signfy is use for url temporary redirection.

PiterParker

First of all I would like to inform you that, Yes, it will definitely effect your SEO and as 301 redirect is a permanent redirection of your web page when 302 redirect is temporary redirection in which you can redirect your particular page to other web page for some time and after that you can make it normal.
newbielink:http://www.steamlite.co.uk/categories/Electronic-cig%D0%B0rettes/ [nonactive]
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Shikha Singh

The official registry of HTTP status codes lists five classes of status codes, with the first digit of the status code identifying the response class. The 3xx means in this case means the status code is in the redirect class. A 301 redirect means that the page has permanently moved to a new location. A 302 redirect means that the move is only temporary. Search engines need to figure out whether to keep the old page, or replace it with the one found at the new location. If the wrong type of redirect has been set up, search engines may become confused, resulting in a loss of traffic.

Shikha Singh

A 302 redirect means that the move is only temporary. Search engines need to figure out whether to keep the old page or replace it with the one found at the new location. A 301 redirect means that the page has permanently moved to a new location. This depends on your requirement which type of redirection you want.