Hi everyone,
I'm developing a taxonomy structure for a tour operator site. The site has common info pages, a blog, and then most of the content corresponds to many multi-day tours. My product is about multi-day tours that offer several activities just in one "tour". For example:
Tour A includes activities 1, 2, 3 and 4
Tour B includes activities 2, 4, 5 and 6
Tour C includes activities 3, 4, 7 and 8
etc...
Activities 1, 2 and 3 are archaeological
Activities 4, 5 and 6 are nature
Activities 7 and 8 are colonial...
In order to attract my customers to my tours, it is very useful to have pages for each topic (archaeological, nature, colonial) with a detailed description of each activity and a list of which tours include these activities. The best way to do this is by adding each topic and activity as a category or a tag. I read that having too many categories, and linking my tours/posts to more than one category will have a bad influence on my SEO... However, I'm able to select a primary category for each tour by using the Yoast SEO plugin. I wonder what would benefit more my SEO, whether adding them to a hierarchical category or just everything as tags...
Should I change all "activities" from "highlights hierarchical category" to tags, in order to improve my SEO? Or is it OK if I leave them like they are and use the mentioned plugin to select a primary category for each tour? What's your opinion on this?
Thank you very much in advance. For extra explanation, I leave a detailed scheme of my current category structure:
* Pages
* Blog Posts
* Post categories
* Culture
* Society
* etc...
* Post tags: interviews, etc...
* Tours
* Tour Categories
* Tours
* Excursions
* etc...
* Tour Duration
* 1-5 days
* 6-10 days
* etc...
* Tour Tags: none at the moment
* Tour Highlights
* Cultural Highlights
* Archaeological Sites
* Mayan Archaeological Sites
* Tikal
* Tulum
* etc...
* Other Cultures
* Teotihuacán
* Tula
* etc...
* Prehistoric Sites
* Cave Paintings
* Petroglyphs
* Colonial Towns
* Guanajuato
* San Miguel
* etc...
* Community Projects
* Natik
* Amigos
* etc...
* Hikes and Outdoor Activities
* Jungles, Waterfalls and Cenotes
* Jungles and Rainforests
* Palenque National Park
* Sierra de los Tuxtlas
* etc...
* Waterfalls, Rivers and Cenotes
* Huasteca Potosina
* Sumidero canyon
* etc...
* Volcanoes and Sierras
* Malintzi
* Toluca
* etc...
* Deserts
* Pinacate
* Wirikuta
* etc...