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The website was founded in 2005 by Tom Gerace, an entrepreneur who previously founded the affiliate marketing company, Be Free. Gather has attracted investments and partnerships from media companies ranging from McGraw-Hill and Hearst Publications to American Public Media and a member of the McClatchy family. Starbucks chose Gather over other social networking sites because of its adult demographic. Lotus founder Jim Manzi was an early investor. Gather is one of very few recent startups to use television advertising.
Members receive their own subdomain, where they can publish articles and share comments. Also, members can create groups pertaining to their own efforts, or to any other topic.
- ↑ 1.0 1.1 1.2 1.3 Sarah Lacy (October 26, 2006). "Gather.com: Social Networking Grows Up". Businessweek. http://www.businessweek.com/@@pYdNR2YQoqwEGAMA/technology/content/oct2006/tc20061025_030757.htm?chan=innovation_branding_brand+profiles. Retrieved 2007-07-06.
- ↑ 2.0 2.1 Vauhini Vara (November 17, 2006). "Hearst, McGraw-Hill Buy Into Gather.com". Wall Street Journal. http://online.wsj.com/article/SB116373451715225995.html?mod=googlewsj. Retrieved 2007-07-06.
- ↑ Steve Gelsi (January 16, 2006). "Gather.com gets $6 million in funding: Allen & Co., ex-Lotus exec line up behind blogging site". Dow Jones MarketWatch. http://www.marketwatch.com/News/Story/Story.aspx?guid=%7BF320603A%2D40D2%2D49AE%2DABA8%2D536D406BD988%7D&siteid=google. Retrieved 2007-07-06.
GATHER, THE PREMIER ONLINE SOCIAL NETWORK FOR GROWN-UPS, UNVEILS NEW SITE DESIGN See Press Release
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