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JuicyCampus.com was a website focusing on gossip, rumors, and rants related to colleges and universities in the United States. As of February 5, 2009, it is out of business, and its website now redirects to its blog, juicycampus.blogspot.com.

JuicyCampus described itself as an enabler of "online anonymous free speech on college campuses." Through strict privacy policies, it allowed users to post messages and comments without having to worry about identification. Readers were able to vote on which posts they found "juiciest," or most provocative. As of March 16, 2008 the site contained rumors for 59 colleges and universities.[1] By October 2008, JuicyCampus had expanded to over 500 college campuses. Much of its content was related to fraternities and sororities.[1][2]

The creator of JuicyCampus, identified in an article in The Chronicle of Higher Education as a Duke University alumnus named Matt Ivester,[3] described the website as within a trend of "gossip 2.0." The 2005 Duke graduate said that he sees the trend as "pretty entertaining."[1] Timothy Chester, chief information officer of Pepperdine University, described the purpose of JuicyCampus in a letter written to Google as to create a "virtual bathroom wall' for abusive, degrading, and hateful speech."[3]



The website began operation in August 2007[3], and was closed indefinitely on February 5, 2009 due to lack of revenue.

It was initially launched on just seven campuses (Duke University, Loyola Marymount University, UNC, USC, Pepperdine, UCLA and College of Charleston).

On December 8, 2007 from a computer at Loyola Marymount University, a student allegedly posted a threat to shoot random students on the campus' "Alumni Mall". The quote read, "I am going to shoot and kill as many people as I can until which time I am incapacitated or killed by the police." The Los Angeles Police Department apprehended the suspect, junior civil engineering major Carlos Huerta. The police released Huerta without filing charges. The message was originally posted on the website 4chan. [4][5][6] In addition, in March 2008 an individual allegedly posted a message described by The New York Times as "wondering if he could get his classes canceled by starting a shooting spree." Police found Colgate University junior George So, arrested him, charged him with second-degree aggravated harassment, and released him on $1,000 bail.[7]


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