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|This article is an orphan, as few or no other articles link to it. Please introduce links to this page from related articles; suggestions are available. (October 2009)|
|Headquarters||San Francisco, California, USA|
|Key people||Arjun Dev Arora|
ReTargeter is based in San Francisco and was founded by Arjun Dev Arora. ReTargeter provides site based retargeting solutions for small to medium sized businesses (showing a site’s ads exclusively to the sites visitors after they have left the site). It is one of the first self-serve ad networks for internet site based behavioral retargeting, allowing small and medium sized businesses access to this technology.
History and Services
Arjun Dev Arora, after having worked for Yahoo! Real Estate, founded ReTargeter in April 2009.
ReTargeter provides a key online marketing service. By focusing on retaining customers, ReTargeter attempts to increase conversion rates for websites.. ReTargeter targets users once they have browsed through a specific site.. Then ReTargeter reminds that user of the products/services sold by the aforementioned site through various sized banner ads on thousands of sites, as the user continues to surf the web..
- ↑ Arrington, Michael (July 12, 2009). "The Realtime CrunchUp + The August Capital Summer Party". TechCrunch. http://www.techcrunch.com/2009/07/12/thanks-everyone-the-real-time-crunchup-the-august-capital-summer-party/. Retrieved 2009-07-13.
- ↑ Campbell, Anita (June 2, 2009). "Retarget Your Customers Creatively: Bring Them Back!". Small Business Trends Radio. http://www.smbtrendwire.com/2009/06/02/retarget-your-customers-creatively-bring-them-back/. Retrieved 2009-06-08.
- ↑ Capper, Russ (May 16, 2009). "Flashback- Arjun Arora of ReTargeter.com". The Business Makers Radio Show. http://www.thebusinessmakers.com/episodes/shows/2009/may-2009/episode-206/flashback-206.html. Retrieved 2009-06-08.
- ↑ Seebacher, Noreen (May 1, 2009). "Hunting Ad Revenue". GlobeSt. http://www.globest.com/news/1396_1396/insider/178409-1.html. Retrieved 2009-06-08.