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Smart catalogs present users with accurate, pricing, product/service descriptions, and proper product configuration options. Users are able to customize a product or solution to fit their need.
Common uses for smart catalogs include e-commerce shopping carts which allow parameter based customization of products and services, guided selling or mentored selling smart catalogs which present the user with an intelligent question and answer session to guide them to a tailored solution.
Smart catalogs provide companies the ability to maintain and enforce all business rules at the point of sale to insure information systems, distributors, prospects and customers have accurate information to create clean quotes and orders.
Smart catalogs provide customers with an informed buying experience and consequently greatly improve customer satisfaction and loyalty.
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