UMart

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Umart Online
Type Private
Founded 2000
Headquarters Milton, Queensland, Australia
Industry Online Retail Sales
Products Computer Hardware, Computer Software, Consumer Electronics
Website www.umart.com.au

UMart Online is an Australian computer store chain headquartered in Brisbane, Queensland. The company was founded in June 2000[1] and in 2002 was recognised as one of Australia's most popular computer retailers by PC User magazine.[2]

UMart focuses on moving large quantities of goods and for that reason sells primarily products that have a lot of demand and high turnover; they primarily sell computer hardware, computer software, and some consumer electronics products. Online ordering is encouraged, with competitive discounts offered on every products' recommended retail price for making a purchase via the Internet store.[3]

Recently UMart Online was involved in a legal battle with Sydney based umart.net.au, which was forced to change its name to IJK (www.ijk.com.au) as a result of losing the case in court.[citation needed]

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