Hey there
New to SEO. Just wondering if having /collections/ in the URL hurts search results or if it's in any way advantageous to have it removed. Ultimately it's not necessary to have, but would removing it on an existing site (using shopify) be more trouble than it's worth?
Thank you
Search engine optimization (SEO) is the process of generating more organic (i.e. free, natural) traffic from sites like Google, Bing and Yahoo. ... Ecommerce SEO is all about ensuring your product pages appear among those ten organic search results.
Hey @richtedy, it seems like your answer doesn't related to the @op's question!!
Hey @chris, can you tell us what would you like to say?
Here are noob-friendly guide to E-commerce SEO to increase your online store's Google traffic and drive more sales.
Keyword Research for E-commerce Websites
On-Page SEO for E-commerce WebSites
Technical SEO For E-commerce WebSites
Link Building for E-commerce WebSites
Content marketing for E-commerce WebSites
Maintain a blog and update the content often. This is most effective if you perform the proper keyword research and emphasize keywords that are related to your product or service. If you continue to do this, you will train the search engine spiders to continually visit your websites. Furthermore, you'll begin to notice back links purely from other websites listing to your content.
Quote from: jasondao on 11-04-2019, 02:17:51
Hey there
New to SEO. Just wondering if having /collections/ in the URL hurts search results or if it's in any way advantageous to have it removed. Ultimately it's not necessary to have, but would removing it on an existing site (using shopify) be more trouble than it's worth?
Thank you
It's not helping, and could be hurting depending on how long the URLs are. And your watering down your keywords with words you are not trying to rank for but if your using Shopify it's not worth the trouble to fix.
The best web based business SEO system incorporates: Keyword exploration to discover the sorts of watchwords clients are looking. Site engineering dependent on your catchphrase research. On-Page SEO through key catchphrase advancement in meta labels and substance. Specialized SEO to help guarantee web indexes can creep your website productively.
Following are the best eCommerce SEO strategies
Keyword research to find the types of keywords customers are searching.
Site architecture based on your keyword research.
On-Page SEO through strategic keyword optimization in meta tags and content.
Technical SEO to help ensure search engines can crawl your site efficiently.
The best eCommerce SEO strategy includes Keyword research to discover the sorts of keywords clients are looking. Site architecture dependent on your keyword research. On-Page SEO through vital strategic keyword optimization in meta tags and content. Technical SEO to help guarantee search engines can crawl your website productively.
Here are noob-friendly information to E-commerce search engine optimisation to make bigger your on line store's Google site visitors and pressure extra sales.
Keyword Research for E-commerce Websites
On-Page web optimization for E-commerce WebSites
Technical search engine marketing For E-commerce WebSites
Link Building for E-commerce WebSites
Content advertising for E-commerce WebSites
The best ecommerce SEO strategy includes: Keyword research to find the types of keywords customers are searching. ... On-Page SEO through strategic keyword optimization in meta tags and content. Technical SEO to help ensure search engines can crawl your site efficiently.
The best eCommerce SEO strategy includes Keyword research to find the types of keywords customers are searching. On-Page SEO through strategic keyword optimization in meta tags and content. Technical SEO to help ensure search engines can crawl your site efficiently.
The best ecommerce SEO strategy includes: Keyword research to find the types of keywords customers are searching. ... On-Page SEO through strategic keyword optimization in meta tags and content. Technical SEO to help ensure search engines can crawl your site efficiently.
Quote from: jasondao on 11-04-2019, 02:17:51
Hey there
New to SEO. Just wondering if having /collections/ in the URL hurts search results or if it's in any way advantageous to have it removed. Ultimately it's not necessary to have, but would removing it on an existing site (using shopify) be more trouble than it's worth?
Thank you
The best ecommerce SEO strategy includes: Keyword research to find the types of keywords customers are searching. On-Page SEO through strategic keyword optimization in meta tags and content. Technical SEO to help ensure search engines can crawl your site efficiently.
Search engines are still the major internet conduit of traffic and business. If you're operating an e-commerce store, e-commerce SEO helps you identify keywords related to the purchase and sale of your products, rank well in front of eager to purchase consumers, which in turn drives revenue growth.
The best ecommerce SEO strategy includes: Keyword research to find the types of keywords customers are searching. ... On-Page SEO through strategic keyword optimization in meta tags and content. Technical SEO to help ensure search engines can crawl your site efficiently.
E-commerce SEO is fundamentally different from regular SEO since in Ecommerce SEO you normally optimise your website for purchase intent keywords and try to increase organic transactions and revenue.
The best ecommerce SEO strategy includes: Keyword research to find the types of keywords customers are searching. Site architecture based on your keyword research. On-Page SEO through strategic keyword optimization in meta tags and content. Technical SEO to help ensure search engines can crawl your site efficiently.
Guess seo is a fundumental thing to make ur brand popular independently it is ecommerce or not
The /collections/ structure can work well for e-commerce SEO, as it helps organize your product pages. However, I'd also focus on other key on-page SEO elements like title tags, meta descriptions, and product content. After all, the URL structure is less important than having a solid overall SEO strategy. You can always consult an expert like ones here https://cliqcliq.ca/seo/services/on-page-optimization/ (https://cliqcliq.ca/seo/services/on-page-optimization/) if you're unsure about changes to your Shopify site.
- Optimize product pages with relevant keywords and compelling descriptions.
- Improve site speed and mobile-friendliness for better user experience.
- Utilize schema markup for rich snippets in search results.
- Create high-quality content including product guides, reviews, and tutorials.
- Build backlinks from reputable sources in your industry.
- Optimize for local SEO if applicable, including Google My Business.
- Utilize PPC campaigns to complement SEO efforts and drive traffic.
- Implement a robust internal linking structure to improve navigation.
- Encourage customer reviews and ratings for social proof and SEO benefits.
- Regularly monitor and analyze performance using tools like Google Analytics and Search Console.
It's not a ranking factor, but it does help Google understand your site hierarchy. Removing it might make URLs look cleaner, but it's a classic case of "don't fix what isn't broken." The redirect chain you'd create could dilute your link juice and confuse crawlers if not handled perfectly.
Also, Shopify's canonical tags and sitemap generation rely on this structure, so tampering with it could cause indexing issues. If you want to optimize, invest in schema markup, internal linking, and mobile UX instead.