Seo Forum

Search Engine Optimization => Link Building => Topic started by: shalini on 01-15-2012, 21:11:22

Title: Difference between SEO,SEM and SMO?
Post by: shalini on 01-15-2012, 21:11:22
Search engine optimization & search engine marketing both the terms actually refer to two different parts of the same marketing scheme.SEM is a much broader term than SEO, and actually includes SEO as one of its techniques. SEM is all that a company can do to advertise itself on a search engine, including paid inclusion and other ads.
Title: Re: Difference between SEO,SEM and SMO?
Post by: ivan on 01-22-2012, 20:24:20
SEM is a much broader term than SEO, and actually includes SEO as one of its techniques. SEM is all that a company can do to advertise itself on a search engine, including paid inclusion and other ads. - Search engine marketing (SEM) is the act of marketing a website via search engines, whether by improving rank in organic or natural listings, paid or sponsored listings or a combination of both. - Social media optimization (SMO) Social Media Optimization is the methodization of social media activity with the intent of attracting unique visitors to website content.
Title: Re: Difference between SEO,SEM and SMO?
Post by: andrewjohn on 01-25-2012, 00:35:41
Seo is used to increase your website ranking. In the Seo on page and off page optimization two activity includes.in the seo off page the link building is the most important way to get more back link to your web site.Seo is the long term process to get back links but it is free inclusion.
Sem:A form of internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs).  SEM methods include: search engine optimization (SEO), paid placement (contextual advertising, digital asset optimization, and paid inclusion).
Smo; SMO is the social media optimization which is used to get traffic to your website through the social media networking sites.
Title: Re: Difference between SEO,SEM and SMO?
Post by: Smith Jones on 02-10-2012, 06:27:01
 SEM is the main and basic marketing method for the promotion of the business. SEM have main two part for getting result as one is the paid way which include PPC or another method CPC. And SEO is the SEO which is the unpaid method means it is the way to get the results naturally as free of cost and effectively also.

SMO is the part of SEO. Social media optimization is a great techniques by which you can get more traffic and business for the website.

Have a nice day !!!

Smith Jones  8)
Title: Re: Difference between SEO,SEM and SMO?
Post by: ella.boswell on 02-20-2012, 02:08:35
SEO - Is optimizing the page to be easily found and indexable by search engines. This is everything from content writing to getting backlinks.

SEM - Is bidding on keywords through tools like Google AdWords. This can be extremely expensive and time consuming, and should probably only be a short term solution until your site is performing well organically.

SMO - Is setting up and participating in various Social Media sites, like Facebook, Digg, Delicious, etc. The purpose here is to build commuinities of fans and spread the word on your updated content.
Title: Re: Difference between SEO,SEM and SMO?
Post by: jeffreyrogers on 02-22-2012, 01:10:27
SEO - Is optimizing the page to be easily found and indexable by search engines. This is everything from content writing to getting backlinks.
SEM - Is bidding on keywords through tools like Google AdWords. This can be extremely expensive and time consuming, and should probably only be a short term solution until your site is performing well organically.
SMO - Is setting up and participating in various Social Media sites, like Facebook, Digg, Delicious, etc. The purpose here is to build commuinities of fans and spread the word on your updated content.
Title: Re: Difference between SEO,SEM and SMO?
Post by: RichardSmith on 07-16-2012, 07:25:43
Hi Friends,

SEO basically stands for Search Engine Optimization. SEO is process of getting traffic from the free and natural listings on search engines. SEO is a technique to increase the visibility of your site in search engine.

Social Media Optimization is a new term. SMO tactics can drive huge amounts of people to a website and can also determine whether a startup, website or idea will make it or not. It involves driving traffic to a website through new channels because search engines aren't the only sites that drive big traffic anymore. Websites such as Digg, Delicious, Facebook these are all websites that can now be used as places to put out your marketing message.

SEM stands for Search Engine Marketing. It is the process of gaining traffic from or visibility on search engines. Search engine marketing is overall process of combining the two processes of search engine optimisation and pay per click advertising. Search Engine Marketing is great way to market your company's products or services to online users in a direct and relevant manner.

Thanks and Regards
Richard Smith

Personal Reputation Management (http://www.reputationhead.com/personal-reputation-management/)
Title: Re: Difference between SEO,SEM and SMO?
Post by: AuroINSEO on 04-25-2013, 12:35:34
Hi Friends'

Search engine optimization & search engine marketing both terms actually refer to two different parts of the same marketing scheme.

SEM is a much broader term than SEO, and actually includes SEO as one of its techniques. SEM is all that a company can do to advertise itself on a search engine, including paid inclusion and other ads.

Search engine marketing (SEM) is the act of marketing a website via search engines, whether by improving rank in organic or natural listings, paid or sponsored listings or a combination of both.

Thanks and Regards
AuroIN SEO

SEO Services USA (http://www.auroin.com/seo-services/)
Title: Re: Difference between SEO,SEM and SMO?
Post by: owen100 on 06-28-2013, 04:12:06
Search engine optimization is used for keyword ranking. SEO depends on high quality content and high quality link building. Directory, bookmarking, article, PR and Blog creation are the most submissions in SEO.
Social Media Optimization depends on social networking sites. In Social Media Optimization facebook, twitter and google + are the best site to use promote your business.!!
Title: Re: Difference between SEO,SEM and SMO?
Post by: aaronatkins09 on 06-29-2013, 13:33:59
SEM is relatively more broader term as compare to SMO and SEO. SEM includes all the techniques of internet marketing related to search engines and also includes SEO in it. Generally people consider SEM as paid advertising, however it not true.

SMO is something which is related to internet marketing techniques using social media networks.
Title: Re: Difference between SEO,SEM and SMO?
Post by: vishal123a on 07-03-2013, 05:30:57
SEO: It is a process of improving the visibility of the web page.

SEM: Search Engine Marketing is the process of gaining traffic  from search engines through  paid  efforts.

SMO: SMO is a way of web promotion. We normally use four website in SMO. Websites are: Facebook, Linkdin, Twiiter and G+.
Title: Re: Difference between SEO,SEM and SMO?
Post by: jacksonbird03 on 07-05-2013, 01:47:54
Thank you all you provide good information about the SEO, SEM and SMO ....
Once again thanks for sharing.... :)

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Title: Re: Difference between SEO,SEM and SMO?
Post by: johnmwilson on 07-05-2013, 02:25:51
SEO is you optimize the site for search engine results pages, SEM includes running paid campaigning and SMO is social media optimization where one can desire to increase their followers for increasing the brand name.
Title: Re: Difference between SEO,SEM and SMO?
Post by: OliverWuhrl on 07-12-2013, 06:33:48
SEO is the act of optimizing a website for organic or natural search engine listings.SEM) is the process of marketing a website via Internet search engines; whether by improving rank in organic or natural listings, paid or sponsored listings or a combination thereof. So as you can understand, SEM is a wider term than SEO.
Social Media Optimization (SMO) or Social SEO is the methodization of social media activity with the intent of attracting unique visitors to website content. - See more at: http://www.theseociety.com/what-is-seo-smo/#sthash.nvqSFUnM.dpufHere is a good article about this: http://www.semrush.com/blog/articles/seo-and-sem-whats-the-difference-article/ 
Title: Re: Difference between SEO,SEM and SMO?
Post by: liyaalena on 07-17-2013, 05:42:32
SEO- Is optimizing the page to be easily found and indexable  by search engines.This is everything from content writing to getting backlinks.

SEM- Is bidding on keywords through tools like google Adwords.This can be extremely expensive and time consuming ,and should probably only be a short term solution until your site is performing well organically.

SMO- Is setting up and participating in various social sites like facebook,twitter etc.The purpose here is  to build communities of fans and spread the word on your updated content.
Title: Re: Difference between SEO,SEM and SMO?
Post by: webcreations on 07-27-2013, 00:21:47
Difference between SEO, SEM and SMO
SEO - search engine optimization
1. Natural search traffic provides a steady stream of traffic over time
2. Costs are frontloaded; once pages are optimized for organic search, low ongoing maintenance fees make it cost-efficient for marketers on a limited budget
3. Organic listings are a trusted source of information, believed to be unbiased and indexed solely by the automated methods of an objective third-party.

SEM - search engine marketing
1. The free-market bidding system offers full access to a target audience and the opportunity to scale campaigns and pursue them aggressively, creating synergies with sales promotions
2. Paid traffic comes with a measure of predictability, allowing marketers to forecast both volume and cost-efficiency for relevant metrics
3. Paid traffic can provide a boost to site volume when most needed

SMO - social media optimization
it is the methodization of social media activity with the intent of attracting unique visitors to website content.
Social media optimization is related to search engine marketing, but differs in several ways, primarily the focus on driving traffic from sources other than search engines, though improved search ranking is also a benefit of successful SMO.
Search engine optimization & search engine marketing both the terms actually refer to two different parts of the same marketing scheme.
SEM is a much broader term than SEO, and actually includes SEO as one of its techniques. SEM is all that a company can do to advertise itself on a search engine, including paid inclusion and other ads.
Search engine marketing (SEM) is the act of marketing a website via search engines, whether by improving rank in organic or natural listings, paid or sponsored listings or a combination of both.
Title: Re: Difference between SEO,SEM and SMO?
Post by: davidfleming on 10-29-2014, 05:30:01
SEO and SEM are basically the same, SEO is optimizing pages for the search engines and SEM is marketing the pages for the search engines. The same goes for SMM and SMO just with social media sites instead of normal sites and search engines. That's as basic as I can put it.
Title: Re: Difference between SEO,SEM and SMO?
Post by: Saurav Tiwari on 12-11-2014, 04:23:15
SEO: Search Engine Optimization

In layman's terms, improving your rank in search engine result listings on Google, Yahoo, Dogpile, etc. Often you will hear the terms "organic" or "natural" search results which refer to the areas of the results pages that are not "sponsored" or paid for advertising. Actions to improve SEO include keyword optimization, relevant content creation, creating directory listings, and much more.

SEM: Search Engine Marketing

The easiest distinction between SEO and SEM is if that the place the link shown is paid for, it's SEM. SEM refers to ads and links that are "sponsored" to be placed in designated sections of results pages. If you are participating in paid advertising on a search engine, your ad may show within the special sections of the page reserved for advertisements. Another major distinction, when you "turn off" your SEM campaign, your ads will stop showing where as SEO content is more permanent.

SMO: Social Media Optimization

Social media optimization is choosing the best options of what is available to improve your use of social media. The goals of social media optimization overlap with SEO and SEM. Different from SMM (social media marketing) which is more implementation and advertising in paid sections within the social media platforms, SMO is the analysis and strategy creation of what platforms (Facebook, Twitter, etc.) are and/or should be used and how they are being used.
Title: Re: Difference between SEO,SEM and SMO?
Post by: vishistsingh on 06-27-2015, 02:03:36
SEO is related to the visibility of the website in any search engine. 
SEM is the  use of online advertising on search engine results pages to help visitors find any website like PPC etc .
SMM is paid advertisement on social media sites like Facebook, Twitter etc.

Title: Re: Difference between SEO,SEM and SMO?
Post by: Sunainapaul11 on 07-08-2015, 04:01:36
SEO is search engine optimization which is a process to optimize a website acording to the algorithms of Google to boost the rank of any business quickly.

SEM is search engine marketing which helps to analyse the search engine to present any business or its products in front of the online visitors in a more attractive way.

SMO is social media optimization. SMO aims to optimize a website and its content in terms of sharing across social media and networking sites. By using a number of social media outlets and communities to generate publicity to increase the awareness of brand, product, or event.
Title: Re: Difference between SEO,SEM and SMO?
Post by: adityapradhan on 11-30-2016, 19:18:34
Search Engine Marketing (SEM) is a form of Internet marketing employed by webmasters to augment a website's SERP with organic optimization and promotions. Often, SEM uses SEO to achieve

Search Engine Optimization (SEO) involves writing search-engine friendly (optimized) content to obtain a higher page rank. It thus allows companies to boost their online presence, and penetrate a greater market segment.

SMO stands for social media optimization. The purpose of SMO is to use social media to increase traffic to a website.  It uses a number of social media outlets and communities to generate publicity to increase the awareness of a product, service brand or event. It is useful to generate viral publicity.

Read more at - yelkotech.com/blog/sem-vs-seo/
Title: Re: Difference between SEO,SEM and SMO?
Post by: annarichart on 12-04-2016, 23:34:48
Actually, SEM is broader than SEO or SEO include SEM.
By using SEO, you can drive the traffic to your website and maybe increase the conversion rate.
Title: Re: Difference between SEO,SEM and SMO?
Post by: daral on 07-19-2025, 03:23:10
SEO is the endless tweaking of keywords and backlinks, mostly a guessing game due to opaque algorithms - often wasted effort chasing Google's whims. SEM is just paid ads, if you have money, you get traffic, but it's a black hole for budgets if you don't micromanage every bid and keyword.

SMO? That's the fluff-posting memes and hoping for viral shares while ignoring real business goals. Most companies get trapped chasing vanity metrics in SMO or burn cash on SEM without a clear strategy.