Why my website is not ranking on google?

[niyapatel]

I have been doing SEO for my website www.popway.in.

I have done the complete content optimization for this website as well as I have added keywords to get ranking on google. But still my website is not ranking in google in top 100 urls based on that keyword.

Can anyone help me solve this issue?

[inoxindia]

The following five tips will help your website to rank.

1. Set Up Google Search Console: Setting up an account in Google Search Console will immediately help you in three ways:

• Crawling

• Indexing

• Errors

2. Check for Duplicate Content: While you probably do not try to plagiarize content from another site, it is possible to be penalized by Google for duplicating self content.

3. Do a Mobile Test: The web is becoming more mobile each year, which makes your site's mobile experience so important. If your site is loading slowly on smartphones and tablets, this will hurt your ranking, even when you do a desktop search.

4. Analyze Your SEO: The keywords you use in your website content help Google to determine its relevance to what people are searching for. Higher relevance means a higher ranking.

5. Check Backlinks: When a site links back to your content, it boosts your Google rank.

[C.Rebecca]

Target keywords that have good monthly searches in your niche. (thats what i often did using Keyword Country tool and get desired results).

And with that list of popular keywords:-

- Participate in niche related forums and communities
- Contribute in social networking sites (Post on related wall pages)
- Submit RSS feeds to feed directories
- Start a catchy blog and invite other bloggers to guest post
- Write guest posts for blogs related to your niche
- Share viral content (images, text, videos etc)
- Offer valuable information and make your website user-friendly (for repeated traffic)

If you are not on a budget, you might also like jumping into PPC. It gives instant results.

[ritesh3592]

Do you perform any off-page activities?

[sophiawils59]

SEO (Search Engine Optimization) can be a complex and ongoing process, so it's important to consider several factors:

1. **Keyword Research:** Ensure that the keywords you're targeting are relevant to your content and have a reasonable search volume. Tools like Google Keyword Planner or SEMrush can help you identify relevant keywords and assess their competition.

2. **Content Quality:** High-quality, informative, and engaging content is essential. Make sure your content provides real value to your audience. Avoid keyword stuffing, as it can negatively affect your rankings.

3. **On-Page Optimization:** Optimize your website's on-page elements, including title tags, meta descriptions, header tags (H1, H2, H3), and image alt text. These should include your target keywords naturally.

4. **Mobile Optimization:** Ensure that your website is mobile-friendly, as Google gives preference to mobile-responsive websites in its rankings.

5. **Page Loading Speed:** Google considers page speed when ranking websites. Use tools like Google PageSpeed Insights to identify and fix issues that may be slowing down your site.

6. **Backlinks:** Build high-quality backlinks from reputable websites in your niche. Quality matters more than quantity. Avoid spammy or low-quality backlinks, as they can harm your SEO efforts.

7. **User Experience (UX):** A user-friendly website with clear navigation and a good layout can lead to lower bounce rates and higher rankings. Ensure that your website is easy to navigate and loads quickly.

8. **Local SEO (if applicable):** If you're a local business, optimize your website for local search by creating a Google My Business listing and obtaining local citations.

9. **Social Signals:** Maintain an active presence on social media platforms. Social signals, such as likes, shares, and comments, can indirectly impact your SEO.

10. **Regular Updates:** Continuously update your website with fresh content. Regularly publishing blog posts, articles, or other relevant content can help improve your rankings.

11. **Technical SEO:** Check for technical issues like broken links, duplicate content, and XML sitemap errors. Fixing these issues can positively impact your SEO.

12. **Analytics and Monitoring:** Use tools like Google Analytics and Google Search Console to monitor your website's performance and identify areas for improvement.

13. **Patience:** SEO takes time, and results may not be immediate. Be patient and consistent with your efforts, and monitor your progress regularly.

14. **Competitor Analysis:** Study your competitors who are ranking well for your target keywords. Analyze their content, backlinks, and on-page optimization to gain insights into what's working in your niche.

15. **Content Diversification:** Consider using various types of content, such as videos, infographics, podcasts, and interactive content. Diversifying your content can help attract a wider audience and improve user engagement.

16. **Long-Tail Keywords:** Target long-tail keywords (more specific and less competitive phrases) in addition to your primary keywords. Long-tail keywords can bring in targeted traffic and are often easier to rank for.

17. **Schema Markup:** Implement schema markup (structured data) on your website to provide search engines with more information about your content. This can enhance your search results with rich snippets, making your listings more attractive to users.

18. **Site Architecture:** Ensure that your website's architecture is well-structured, with a clear hierarchy of pages and categories. This makes it easier for both users and search engines to navigate your site.

19. **Content Promotion:** Promote your content through various channels, including social media, email marketing, and industry-specific forums or communities. This can help increase your content's visibility and attract more backlinks.

20. **User Reviews and Ratings:** If applicable, encourage and display user reviews and ratings on your website. Positive reviews can improve click-through rates and trustworthiness in the eyes of search engines.

21. **Local SEO:** If you have a physical location, optimize for local SEO by ensuring accurate business information (name, address, phone number) on your website and across online directories.

22. **Mobile-First Indexing:** Given Google's focus on mobile-first indexing, prioritize mobile optimization by ensuring that your website is responsive and delivers a good user experience on mobile devices.

23. **Security:** Implement HTTPS to secure your website. Google tends to favor secure websites, and it can also build trust with users.

24. **User Intent:** Understand user intent for specific keywords. Create content that matches the intent behind the search query, whether it's informational, transactional, or navigational.

25. **Site Speed Optimization:** Compress images, leverage browser caching, and use content delivery networks (CDNs) to improve your site's loading speed, which can impact both rankings and user experience.

26. **Voice Search Optimization:** Optimize your content for voice search queries by focusing on natural language and providing concise answers to common questions.

27. **Core Web Vitals:** Pay attention to Google's Core Web Vitals, which measure page experience factors like loading performance, interactivity, and visual stability. Improving these metrics can positively impact your rankings.

28. **Content Updates:** Periodically revisit and update your older content to keep it fresh and relevant. This can signal to search engines that your content is up-to-date and valuable.

29. **E-A-T (Expertise, Authoritativeness, Trustworthiness):** Focus on demonstrating your expertise in your niche and establishing trust with your audience. This can involve showcasing author bios, credentials, and high-quality sources of information.

30. **Link Building Outreach:** Invest in a proactive link-building strategy by reaching out to authoritative websites in your industry or related fields. Building high-quality, natural backlinks is crucial for SEO success.

31. **Featured Snippets:** Identify opportunities to create content that can appear in featured snippets, as these are often showcased at the top of Google's search results. Structured, concise, and informative content works best for featured snippets.

32. **Video SEO:** If you produce video content, optimize it for search engines. Use descriptive titles, detailed descriptions, and relevant tags. Embed videos on your website, as video content can enhance user engagement.

33. **User-Generated Content:** Encourage user-generated content like reviews, comments, and testimonials. Positive user interactions and reviews can improve your online reputation and SEO.

34. **International SEO:** If you target a global audience, consider international SEO strategies, such as hreflang tags and geotargeting, to ensure your website ranks appropriately in different regions and languages.

35. **Structured Data for Rich Snippets:** Implement structured data (schema markup) to provide search engines with additional context about your content. This can result in rich snippets, which can improve click-through rates.

36. **Content Silos:** Organize your website's content into thematic silos or clusters. This helps search engines understand the relevance of different pages and improves internal linking.

37. **Voice Search Optimization:** Optimize for voice search queries by answering common questions directly in your content and using natural language. Voice search is becoming increasingly important as more people use voice assistants.

38. **Local Link Building:** If you have a local business, focus on local link-building strategies. Obtain links from local directories, news outlets, and community organizations to strengthen your local SEO presence.

39. **Site Cleanup:** Regularly audit and clean up your website by removing duplicate content, broken links, and low-quality pages. A clean site structure can improve crawling and indexing.

40. **AI and Machine Learning:** Keep an eye on emerging AI and machine learning technologies that can aid in SEO. These technologies can help analyze data, predict trends, and automate certain SEO tasks.

41. **Content Syndication:** Republishing your content on authoritative platforms or syndicating it to relevant websites can help increase your content's reach and attract more traffic.

42. **HTTPS Migration:** If your website isn't already on HTTPS, consider migrating to a secure connection. Google gives preference to secure sites and may rank them higher.

43. **Mobile-Only Indexing:** As mobile usage continues to grow, optimize your website for mobile-only indexing. Ensure that mobile users have a seamless experience on your site.

44. **AI-Generated Content:** Explore the use of AI-generated content for tasks like generating product descriptions, metadata, and reports. However, exercise caution to ensure the content remains high-quality and compliant with SEO guidelines.

45. **Pillar Content and Topic Clusters:** Create comprehensive, in-depth "pillar" content on broad topics relevant to your niche. Then, create "cluster" content that delves into subtopics related to the pillar content. Interlink these pieces strategically to establish topical authority.

46. **Knowledge Graph Optimization:** Aim to have your brand or entity featured in Google's Knowledge Graph. Optimize your website's structured data to provide accurate and structured information about your organization, improving the likelihood of being featured.

47. **Accelerated Mobile Pages (AMP):** Implement AMP to enhance your website's mobile speed and performance. AMP pages load quickly and provide a better user experience on mobile devices, which can positively impact rankings.

48. **User Engagement Metrics:** Focus on improving user engagement metrics like click-through rate (CTR), bounce rate, dwell time, and pages per session. Engaging content and a smooth user experience can improve these metrics and, consequently, your rankings.

49. **HTTPS and SSL Certificates:** Ensure your website is secure by having an SSL certificate and using HTTPS. Google considers security as a ranking factor, and a secure website builds trust with users.

50. **Local Structured Data Markup:** Utilize local business structured data markup (LocalBusiness schema) to provide search engines with specific details about your business, such as address, phone number, operating hours, and more.

51. **Canonicalization:** Implement proper canonical tags to prevent duplicate content issues. This tells search engines which version of a page is the authoritative one, consolidating ranking signals.

52. **Latent Semantic Indexing (LSI):** Include synonyms, related terms, and variations of your target keywords to improve content relevancy and ensure that search engines grasp the context of your content.

53. **SEO for Image and Video Search:** Optimize your images and videos by using descriptive file names, alt text, captions, and transcripts. This can enhance your visibility in image and video search results.

54. **Content Recency:** Regularly update and refresh your content to reflect the latest information and trends. Search engines often favor fresh, up-to-date content.

55. **Local Citations and Listings:** Ensure consistency in your business information across various local directories and listings, as this can boost your local search rankings.

56. **Social Media Integration:** Integrate social media sharing and engagement options within your content to encourage sharing and increase social signals, which can indirectly impact your rankings.

57. **Knowledgeable, Authoritative, and Trustworthy (KAT) Content:** Strive to create content that aligns with Google's E-A-T principle. Showcase your expertise, authority, and trustworthiness through well-researched, accurate, and reliable content.

58. **Semantic SEO:** Focus on semantic search by creating content that answers questions and provides comprehensive solutions to user queries. Utilize question-based keywords and long-tail phrases.

59. **Dynamic Serving for Mobile Devices:** If responsive design isn't feasible, consider dynamic serving to optimize your website for mobile devices, providing a tailored experience for mobile users.

60. **Optimize for Featured Snippets:** Structure your content to provide concise and direct answers to commonly asked questions in your industry. Google often pulls these snippets for quick answers in search results.

[manivel]

Some of the reasons for your website is not ranking in google.

• Google has not indexed your website
• Meta tags not optimised
• Poor content optimisation
• No high-quality backlinks
• Your site speed is too slow
• Your content isn't targeting the right keywords
• SEO best practices are not being implemented

[mariajonas]

The following are some of the reasons why your website is not ranking on google.

-Backlinks on low-quality sites
-Too much Broken links on your site
-Duplicate Content issue
-Website Speed
-Poor website structure

[RuskinF]

The only solution I see to this is building backlinks.
Once you start building backlinks to your website then Google will give relevance to your website.
So focus on that.
Build backlinks from varied relevant sources to your website and that will solve the issue.

[AdahTrudy]

To get better rank for the websites on search engine results page,

Research high volume keywords,
Quality content (stuffed with relevant keywords)
Check website speed including mobile platform
Proper seo off page activities
Backlinking (from niche sites)

[timetoplaysomegames]

I have been doing SEO for my website www.popway.in.

I have done the complete content optimization for this website as well as I have added keywords to get ranking on google. But still my website is not ranking in google in top 100 urls based on that keyword.

Can anyone help me solve this issue?

Sorry, i hate this, you are offering services in SEO on the website, it is not fair, you cannot charge for a service which you have no understanding of, seen this to often, it is not fair on people who want to make a difference, if you have no experience, last thing you add is options for SEO services.

Alex