So, you can go broke quick using Adwords. Does anyone have any advice? How do you keep your costs to a minimum, but still make some money with your keywords?
Only demographic advertising costs more in adwords. Other types of ads would work very well provided the selection of keywords is precisely done.
I completely understand that you "can go broke with adwords" it is so easy to!
I mean I put a small amount of £10 into my account and within about 4 hours it was gone, and no conversions. So I had to re think my way of going about it. I then decided to set my clicks to a maximum a day, this seemed to help and keep my money lasting longer, so the tip I would give to you is set maximum clicks o save you money.
Also maybe a re-work of your website to gain more conversions?
Joe