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concept of PPC

Started by SeoDezin, 06-08-2011, 10:38:06

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macpual

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to "earn" those visits organically.

Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to their business offering. For example, if we bid on the keyword "PPC software," our ad might show up in the very top spot on the Google results page.


macpual

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to "earn" those visits organically. Search engine advertising is one of the most popular forms of PPC.

RH-Calvin

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to "earn" those visits organically. Search engine advertising is one of the most popular forms of PPC.


macpual

Pay per click (PPC), also called cost per click, is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher (typically a website owner or a host of website) when the ad is clicked. It is defined simply as "the amount spent to get an advertisement clicked."

HarshMehra

PPC (Pay Per Click) Marketing is a way of using search engine advertising to generate clicks to your website, rather than "earning" those clicks organically. PPC Ads are those sponsored ads you often see at the top of Google's search results page, marked with a yellow label, which are also know as Google AdWords PPC.

macpual

Pay per click (PPC), also called cost per click, is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked.

Post Merge: 05-09-2016, 06:02:48


Cloaking is a search engine optimization (SEO) technique in which the content presented to the search engine spider is different from that presented to the user's browser. This is done by delivering content based on the IP addresses or the User-Agent HTTP header of the user requesting the page.

macpual

A brief Pay Per Click definition is: PPC is a type of sponsored online advertising that is used on a wide range of websites, including search engines, where the advertiser only pays if a web user clicks on their ad. Hence the title, 'pay per click.'


Tabslogic

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to "earn" those visits organically. Search engine advertising
is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to their business offering.PPC has many benefits for businesses mainly because it can generate fast results by targeting the right people at the right time. PPC and SEO can work together in harmony for the best possible results
as they are 2 of the major components of digital marketing.
Benefits Of PPC:
Fast Results
Measurable results
Reach the right audience
Take advantage of business opportunities
Brand recognition
Open your doors to local customers

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Jagdish.prajapat

PPC is like the fast lane to the top of search engine results pages (SERPs). Instead of optimizing your website for organic search rankings, you're essentially buying your way to the top. You create ads, bid on keywords, and when someone searches for those keywords, your ad appears above or below the organic search results.

PPC is a great way to supplement your SEO efforts, especially for new websites or during peak seasons. Just be aware that it can get costly, and you'll need to continually monitor and optimize your campaigns to ensure a positive ROI.
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