What is a segment in Analytics and use?

[mvminfotech]

What is a segment in Analytics and use?

[inoxindia]

A segment is a subset of your Analytics data. For example, of your entire set of users, one segment might be users from a particular country or city. Another segment might be users who purchase a particular line of products or who visit a specific part of your site.

[vallam]

It's a subset of data created on the basis of filtering rules. Those filters isolate subsets of users, sessions, and hits. You can apply segments to your reports and dashboards so you can see that specific data.

[georgebell]

Introduction. A segment is a subset of your Analytics data. For example, of your entire set of users, one segment might be users from a particular country or city. Another segment might be users who purchase a particular line of products or who visit a specific part of your site.

[Ravina123]

A segment is a subset of your Analytics data. For example, of your entire set of users, one segment might be users from a particular country or city. Segments let you isolate and analyze those subsets of data so you can examine and respond to the component trends in your business.

[Lishmalinyjames]

To view a default (or system) segment, click the “System” tab in the segment builder. Select the segments you wish to compare and click the “Apply” button. These segments will appear in every report until you change them or leave Google Analytics. Click on the down arrow for a segment to access the drop-down menu.

[makoo]

Segments in Google Analytics help generate insights or trends which are quite difficult to understand or find. Segments can be used in limited situations and they will not work with all the aspects of your data. Here is a list of some that you may need: Ad network performance (Webmaster Tools profile) :- To get an idea about how well the ad network is performing in your website, define the segment with these parameters:- • Placement = Channels • Network = All networks • Country = All countries • Platform = All platforms • Time = Last – 100 Days. Age group :- To find out which age group is more active on your website, define the segment with these parameters:- • Age group = 12-18 • Gender = Male • Devices = Desktop & Mobile Mobile browser usage :- To find out which mobile browser is used most often by your visitors define the segment with these parameters:- Application = Chrome, Safari & Other • Platform = Android & IOS

[bergercpafirst]

A process of dividing a heterogeneous market into relatively more homogenous segments based on certain parameters like geographics, demographics, psychographics and behavior.” For example, of your entire set of website visitors (users), one segment may be users from a particular country or city. Another segment may be users who purchase a particular line of products or who visit a specific part of your website.

[soleseriouss]

In Google Analytics, Segment is the single platform to collect and manage your analytics data!

[smartscraper]

Now you got the answer mvminfotech? Do you have any doubts left?