What is the difference between black hat SEO and white hat SEO?

Author Topic: What is the difference between black hat SEO and white hat SEO?  (Read 2421 times)

Offline nisargshah

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lack hat SEO is typically used by those who are looking for a quick return on their site, rather than a long-term investment on their site. ... White hat SEO refers to the use of techniques and strategies that target a human audience opposed to a search engine.

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Offline charleshollins

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White hat SEO and Black hat SEO are the part of SEO and both techniques are used for improving the ranking of the website but both are different from each other. The difference between White hat SEO and Black hat SEO is:
White hat SEO is a technique of SEO that focuses on the increase in traffic on the website in an organic way and follows the SEO guidelines. White Hat SEO techniques are keyword research, Keyword analysis, meta description, quality of article writing, quality internal linking, and lading speed of the website and Black hat SEO focuses on the increased traffic on the website which goes against the guideline of SEO. Black hat SEO techniques are keyword stuffing, cloaking, and using private links network.

Offline searchenginewings

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White Hat SEO is a SEO tactics that are inline with the major search engines terms and conditions. White Hat SEO is more frequently used by those who intend to make a long-term investment on their website. Also called Ethical SEO. White hat SEO improves ranking, marketing campaign that follows Google’s best practices and other major search engines will improve your rankings on the SERPs.

Black hat SEO breaches search engine terms and conditions, illegal or unethical practices to improve ranking. Often involve spammy practices that are not good for the user.You run the risk of being penalized by search engines. It increase ranking but not for long since search engines will know and will be penalized by them.
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