Marketplace > Copywriting

What's a good time length for a video sales letter ?

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levandau:
Hello

I would like to know what is a good length for video sale letter copy/template ? I have it recorded between 14-18 mins. Is that long enough ? I have purchased a DFY (Done For You) Sales copy template (both video and text based). I have my Buy Button delay and appear right when and after I have ask for the call of action. Can you guys help me and give me your suggestion.

Thank you

RuskinF:
A good sales video should not be more than 4 - 5 minutes long.
Making a larger video only bores the audience.
So keep the video short and silly.

Lishmalinyjames:
The “standard” length can range from 8 minutes all the way up to 24 minutes. The most important thing is that you include all the steps above and try to draw out some strong emotions in your viewers.

saravanan28:
Start Strong And Grab Your Audience's Attention. ...
Bring Up The Problem They Have And Explain Why They Need To Fix It. ...
Expand On Why It's Important To Fix The Problem. ...
Use Emotions To Seal The Deal. ...
Provide The Solution. ...
Establish Authority And Credibility. ...
Prove Your Offer. ...
Explain Your Offer.

Lishmalinyjames:
12-24 minutes is the best time length for video sales letter.

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