multilingual seo

Author Topic: multilingual seo  (Read 307 times)

Offline alen9788Topic starter

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multilingual seo
« on: 02-21-2016, 09:28:16 »
Hi, I have several store views such as,   and the homepage is with the English language, if so, could you give some advice for the ,   

1. if I make the French backlinks,should I link it to the or , which one is better for French store?

 2. How to make the page's weight of similar with the competitor's homepage

Offline Shikha Singh

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Re: multilingual seo
« Reply #1 on: 02-22-2016, 03:21:43 »
If you’re looking to rank your French site in France, make sure you’re tracking localized search engines. For example, in China we need to optimize for Baidu, in Russia, it would be Yandex. You have to see who the big players are there and optimize for them.
Google’s Official Webmaster Central blog states, “It’s difficult to determine geotargeting on a page by page basis, so it makes sense to consider using a URL structure that makes it easy to segment parts of the website for geotargeting.”I strongly agree with this — if you can map out the right location structure first, the rest of the project will be much easier. But, before we start to map website architecture, let’s take a look at the pros and cons of each URL or domain option.